Regarding optimizing a new website, the first thing to mention is that optimizing a new website is a long-term and arduous task that cannot be completed overnight. To summarize, there are only two points in website optimization: on-site optimization and off-site optimization.
If you receive an SEO order for a new website, the first thing to do is to analyze the website. You cannot optimize it immediately. I believe most SEOers know this. After further analysis, they can make the most appropriate optimization plan. The next sentence is still the same, especially for new sites, it is still a bit difficult to optimize. If you want to surpass the competitors of old sites, you have to learn more optimization skills.
Let’s talk about the process of new website optimization in general:
First, choose keywords. Choosing keywords is the most important thing in SEO, otherwise it would not be called keywords. Keywords directly affect the development direction of the website and the formulation of optimization plans. Once the keywords are determined, they cannot be easily changed, otherwise it will affect the ranking of the website, reduce the authority, and even affect your website for life.
Second, analyze whether keyword competition is big and analyze competitors. With the continuous popularity of SEO, competition in the SEO industry continues to expand, and there will be a situation where there are many people working on the same keyword. By analyzing competitors, we can formulate A more precise optimization plan will come, knowing yourself and your enemy will ensure victory in every battle.
Third, internal SEO After the internal structure of the website is determined, it is on-site SEO. It is necessary to make changes based on the selected keywords, including the website's title, keywords, description, keyword density control, etc., and try to arrange the interior into a web to give it the feeling of a spider home.
Fourth, website submission: Generally, when the website structure is completed, the columns of the website have been determined, and each column has 1 to 2 articles, it can be submitted to the search engine. At that time, it is the best time to submit the website. After the submission is completed Then update the website regularly.
Fifth, the construction of external links External links are like interpersonal relationships. Through this similar relationship, search engines like our website, and it can also attract more visitors and increase the number of visits to the website. The construction of external links has a huge impact on the ranking of the website in the later period. External link construction includes the construction of friendly links, forums, classified information, blogs, encyclopedias, industry website links, etc. External website optimization, like internal optimization, is a long-term task, and an eagerness for success will only have a bad impact on the website.
Sixth, understand the search engine dynamics at any time. The search engine room is a changing quantity. It is always changing its algorithm. If you don't know more about its dynamics, it is useless to do too much work. So since you feed the search engine, you have to follow it and follow it continuously. One day, it will like your persistence.
This article is originally created by the webmaster of the weight loss website: http://www.myaqjf.com . Please indicate the source when reprinting, thank you!
Thanks to cy163 for his contribution