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SEO has been very mature abroad and has become popular domestically in recent years. Therefore, the number of webmasters doing SEO in China has been increasing, and competition will become very fierce in the next three years. But when you are learning SEO technology, you must not go into misunderstandings. Today I will share with you some of my personal experiences, mainly for Baidu’s SEO, hoping to give some help to webmasters.
First, frequently changing the website title results in the website losing authority.
Some friends frequently change the title of the website. The collection and snapshots may be relatively normal at first, but search engines are particularly disgusted by this, and the improvement of the website ranking is greatly reduced. Frequently changing the title of an old website is better than a new website, but it will also have a great impact. It is recommended that after the new website is built, once the title is written and the website is included, try not to change the title randomly.
Second, high-quality content websites do not need SEO optimization.
High-quality content is the foundation of a website, which can give the website a good ranking. But if you only add high-quality content without SEO optimization, the website will not be successful. Because high-quality content alone does not ensure a good ranking on search engines. Therefore, while having high-quality content, it still needs to be combined with SEO optimization. Only in this way can high-quality content on the website achieve a certain effect.
Third, modifications to the website template cause the website to lose authority.
After a website is generated, try not to revise it again, especially if the website is already included and ranked. Search engines also hate website revisions, which have a huge impact on website inclusion and ranking. Therefore, before the website is generated, the entire layout, structure and other related information of the website must be considered. After the website is generated, do not make any changes. This will also be very detrimental to the weight of the website.
Fourth, changing website space leads to a reduction in rights
Before building a website, you must choose a good space. It is best to use a server under an independent IP. Good space is very important for user and search engine friendliness. If the space is unstable, it will definitely need to be replaced, but this will lead to a reduction in rights. Baidu is very strict now and it is easy to be kicked out.
Fifth, the website will not be updated after it is generated, resulting in a loss of authority.
After a website is generated, it will initially be filled with content within the site, and then it will not be updated for a long time. In this case, it will be difficult for search engine spiders to crawl into the website. As a result, the collection is not ideal and the snapshot is not updated. After a new website is generated, it is recommended to update it regularly every day. After search engine spiders like the website, it can be updated every other day.
Sixth, buy a large number of black links
The effects of black links and open links are similar. The most important thing is that black links are easy to be discovered by Baidu. Once discovered by Baidu search engine, the website will be demoted by Baidu.
Seventh, the purchased link will no longer be renewed.
I don’t want to renew the purchased link because I think the ranking of the website is already very good. I also want to save this money, so I don’t renew the subscription, and then a large number of them are removed from the website by the webmaster. This situation is easily discovered by Baidu, and will also cause the website to be demoted.
The above content is some of my experience, I hope it can help everyone
This article originated from SS. Please indicate www.danxc.com when reprinting. Thank you to the personal space of the co-author SS.