Recently I have seen some sites with no external links and average content, but their rankings are very good. It is really depressing. Why do others have good rankings even if they don’t post external links? Do webmasters want to know the reason? What? The webmaster encyclopedia WIKI below will reveal the secrets of how a website can still rank without sending external links.
1. High-weighted friend link support
If a website is ranked and can appear on the homepage or the first few pages of Baidu, then this website must have its own uniqueness. Perhaps you have seen some websites that do not update content or send external links for a long time, but their rankings are not Still, at this time, you may feel very unbalanced. In fact, this is completely unnecessary. You just didn't see his efforts. It’s not really that there is no reason to rank it. His website must have merit, otherwise Baidu would not be able to rank it well. Recently, I saw a blog that participated in the e-commerce circle. Whether it is content, structure, or external links, it can only be said to be average, but its ranking is not bad. The reason is that all of his friendly links are very powerful. It is the blog of some celebrities, and the PR is also very high. In this case, the weight of their website will naturally be transferred to his website, so it is reasonable to have a good ranking.
2. Strong content construction
Take medical websites that focus on content construction as an example. The most important thing for medical websites is the content and user experience of the website. They do very few external links. They only do one or two occasionally, and spend the rest of the time. They produce website content and have powerful editing resources to update a large amount of website content every day. A lot of the content they update is also very high-quality and short soft articles, not just random pseudo-originals. If you are an independent blog, then if you can insist on updating three to five original content every day, I believe you will have a good ranking after March. Even if you don’t understand SEO and rarely do external links, and you only rely on friends to create a few friendly links, it doesn’t matter. If you have good content and structure, the search engine will still leave a suitable position for your website. .
3. Reasonably optimize the links within the site
The internal structure of the website also accounts for 30% of the website ranking, and the structure of the website is composed of the internal links of the website. Therefore, the keyword links within the website must be reasonable. If you are doing Weibo marketing, then you The keywords can be "Weibo marketing", "Weibo marketing promotion" and so on. Be sure to pay attention to the keyword density adjustment. Search engines attach great importance to the website structure formed by content links. If you do very well in this area and do the rest appropriately and follow the general website, then it is not difficult for your website to rank in search engines.
4. Website access speed is guaranteed
In addition to choosing the Hostease host, which is known as the fastest host in the United States, to improve the access speed of your website, you must also reasonably optimize the code of your website. From the source code, you should find out which codes are redundant and try to provide them with those that are not needed. Remove it to reduce the opening speed of web pages and improve user experience. This is also a very important factor in website ranking and should not be underestimated.
If you do the above four points well and use them properly, they can help your website to have a good ranking even if you don’t post external links. The website does not have to be excellent in every aspect to be ranked, but there is at least one thing you can do. It has to be very good, otherwise how can you compete with others?
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