Since the e-commerce circle competition was held, the webmasters who participated in the competition have not been as crazy about exchanging friendly links as they imagined. Friends who participated in last year’s SEO competition should still remember that QQ kept flashing every day. They all require the exchange of friendly links. What’s more, the number of friendly links on a blog site reaches as many as 50. It is crazy to think about it. For us webmasters, we should be cautious when exchanging friendly links. , and you can’t be too blind. You should also follow several principles when exchanging friendly links:
First of all: the website only includes the homepage and does not change it. No matter how high the PR of the site is, if the website is the included homepage, then I will not exchange friendly links for this site. With such a high PR value, only Baidu only If the homepage is included, there will be a problem. Either this site will be demoted, or Baidu is punishing or starting to punish this website, and this website has a tendency to be K. Once it is K, you will suffer, like this External links are a must.
Secondly: Do not change the website that only contains a few pieces of content. The PR of the site is very high, but the site does not have a home page snapshot, and only contains a few pages of content. Do you dare to link to it? If it is an old site, you need to consider it. No. A snapshot of the home page. The website has been K-ed. That is a must. Such a site cannot exchange links and only contains a few pages of content. There are many uncertain factors in this. It does not matter whether it is demoted or K-ed. Easy to say.
Again: I haven’t returned the snapshot of the website that hasn’t been updated in a long time. It’s still the same problem. It has countless inclusions, a high PR value, and a good Alexa ranking. However, the snapshot of this site is from half a month ago, or it is from N years ago. Yes, since the overall situation of the site is very good, why is the snapshot update abnormal? Either the article updates of this site are unstable, or the site is experiencing problems. Such a site should be considered.
Finally: If there are N number of friend links in the website, do not change it. The number of exported friend links of the website is limited. Although no one has said it, for our website, if the number of exported links of a website is 100, and Do you think it’s useful to exchange external links with this site with huge links? Besides, do spiders have the patience to crawl through so many links? It’s unlikely. If there is such a site, don’t do it. He exchanged links.
Another: Website group websites are not exchanged. Someone brought up several sites to exchange friendly links with you at once, and the overall situation of these sites is good. What should I do? Exchange is not possible. The answer is, first check the relationship between these sites and check: Is there a direct correlation between the IP address, website program and website content? If the correlation is high, of course there will be no exchange. The site group is more likely to be suspected. If there is a problem with one of the sites, then your website will also suffer, and the related If your sex is not high, you can consider whether to leave.
The five points introduced are also the experiences I learned and summarized when exchanging links with others. These contents may seem a bit harsh, but they are all for later development, whether for new or old sites. What must be seen, especially for old sites participating in e-commerce circle competitions, is that if your site is in the Baidu change inspection period, these factors need to be considered even more.
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