Yesterday was May 20th. On this special day, Baidu seemed to be playing a joke on us SEOers. Since I woke up in the morning, the keyword rankings of dozens of enterprise websites in my hand have all dropped. The website was not immune, and I was afraid that my website would be demoted, so I opened the seowhy forum and found that 90% of corporate websites were like this. Most of the reactions are that most of the keyword ranking homepages are internal pages of industry information stations. After the corporate website with the main domain name dropped by 10 pages, there were over 10,000 posts on the seowhy forum that day, mostly discussing the 5.20 incident. At the same time, In major webmaster forums, such as A5, many people have written articles about Baidu’s major update. But later, Baidu issued an official statement in the Webmaster Club, saying that the ranking drop was caused by an error in the internal server. What is ridiculous is that this small joke actually inadvertently reflected the seo industry. What is the current situation of this industry? I have summarized the following humble opinions. Welcome to comment.
1. Impetuousness prevails in the SEO industry
We all know that it is relatively easy to get started with SEO. Shenzhen does not require you to have a high technical level or deep network knowledge. It is this low-threshold technology that makes many people in this industry become impetuous. . Because I think it is simple and there is nothing to learn, I will be impetuous and always think that I can control the keyword ranking and it is SEO. This is very ridiculous. Take this Baidu update event as an example. Many people pay too much attention to Baidu keyword rankings themselves, but do not pay attention to the internal problems of their own websites. They continue to create Internet garbage, create spam links, and create spam information every day, but they do not pay much attention to it. Isn’t it ridiculous to talk about SEO? An update from Baidu has affected countless people to flood the forum, post posts, and some even complained about everything. Here, Huichunbao webmaster reminds the majority of SEO practitioners that this industry requires patience, care and resources, not impatience. Otherwise, you will never be able to do SEO well, let alone achieve long-term development in this industry.
2. Exaggeration is prevalent in the SEO industry
In the entire SEO industry, there are many exaggerations and few down-to-earth doers. Otherwise, there are doers, but there are even more exaggerations. Looking at a major update of Baidu, many SEOers started to exaggerate that Baidu has adjusted the algorithm again, and Baidu has conducted tests again. Think about it, when will Baidu not test, and when will Baidu not improve the algorithm? But you must always understand one thing Logically speaking, the essence of the existence of search engines is to serve users. As long as the website meets the needs of users, it will naturally not get a bad impression on the search engines. Baidu's major update is actually verifying the increase in the weight of some of its rankings. For example, some industry site pages have achieved better rankings. Does this indicate that we need to do a good job in website content and internal optimization? Many SEOers frantically add external links every day and never do any internal work. Even single pages are not optimized. Although they obtain good rankings in the short term by purchasing links or website groups, users may not buy it. Even if they have rankings, what is the significance? Woolen cloth?
3. SEO industry follows the trend.
It is undeniable that Tencent's follow and copy functions are indeed first-rate and can basically succeed, but we must be very clear about our own strength, funds and technology. In the SEO industry, many people believe too much in the theories of so-called experts, but never pay attention to their own practical operations. I was like this in the past. When I was working on Huichunbaoxianglian5.com, I also saw others making rankings, and I thought I followed others to create a ranking list. As a result, I didn’t make a penny throughout the year and even lost money on domain names. As for Baidu's major update this time, many people said that Baidu's algorithm had been greatly adjusted, rankings had fallen behind, and it would be difficult to come back. This attracted countless onlookers and gossipers, but they never knew how to calm down. Facts have proved that the rankings returned to the same day as before. It did give some "masters" a loud slap in the face. Let’s talk about keyword ranking technology. Many people just read SEO articles and don’t even have a practical website. Isn’t it ridiculous to talk about SEO? Of course, webmasters can see far on the shoulders of giants, but the premise is You must have the qualifications on the shoulders of webmaster giants, right?
This major update really gave many SEOers a false alarm, but it also reflected some issues from one side, such as what attitude will be towards changes in search engines, what will be the status of the website if it leaves the search engine, and the entire SEO industry These problems were completely exposed by a joke on Baidu. Students who are engaged in the SEO industry, don’t be too impetuous. Only calm people can achieve great development in this industry. Are you such a calm person? This article is first published in A5 and is originally produced by Shenzhen Brand Wedding Dress Customization www.smhunsha.com , welcome to reprint, thank webmaster.com.
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