Internet marketing is getting harder and harder unless you have too much money invested in advertising. Making a website now is not as easy as it used to be. It now requires more and more manpower, material and financial resources to support it. No matter how difficult it is, we have to think of more ways to build a website in order to survive. 7 Luotuo.com is based on its recent observations of Baidu. Analyze the basic changes in Baidu:
1: Now Baidu has different weights for websites that are www or not. It is recommended to use 301 or external links to point to the same domain name.
2: Baidu now ranks website regions.
(1): The server address of the website corresponds to the regional ranking.
(2): The title, keywords, description and content of the website are used for regional ranking.
(3): Click on the IP address of the website for regional ranking.
3: Baidu drop-down list box now has artificial search habits. The search habits of each computer are recorded, and the keywords searched by each person will be ranked at the top of the drop-down list box. However, this ranking rule hopes that everyone will carefully observe the changing patterns.
4: Now the search menu bar at the bottom of Baidu is also a human search habit. The search habits of each computer are recorded. The keywords searched by everyone will be ranked to the far left, arranged from left to right and top to bottom.
5: Now the list of keyword content searched through Baidu is also arranged from top to bottom according to the amount of human click habits, but it is not obvious yet. It remains to be observed carefully.
6: Now Baidu uses different browsers, and their rankings are also different.
7: Now some Baidu rankings will use the content of the website as the title of the website for ranking. It mainly ranks the title through the first two paragraphs of content of the website and the content next to the searched keywords. This must be observed carefully to find that Baidu is not particularly obvious at present.
8: Now Baidu has adjusted the ranking of its own website. The main reason is that when Baidu focuses on and debugs which column, it will be placed on the homepage of the requested keywords. Baidu currently has dozens of channels of its own, but some are still being adjusted, mainly reflecting human search and user experience. This is the so-called box algorithm.
9: Baidu is now increasing its review of old domain names and website content. Generally, it takes several months for a new website to get a good ranking, unless it is an old domain name site. At the same time, the websites that have been established for a long time have the right to rank and include and optimize the content.
10: At this stage, Baidu attaches great importance to news channels and ranks news content as the home page of the website in an interactive manner every day. News networks can be viewed by searching for news channels. Generally, only Sina, China.com, Xinhua News and regional news networks are ranked interactively on their homepages.
11: Now Baidu is very strict about the collection of website content.
(1): Old sites and sites with high weights collect originals and pseudo-originals quickly and rank very well.
(2) Medium-weighted and lower-weighted websites are slower to include originals and pseudo-originals, and their rankings are also poorer. The ranking and inclusion are slowly compared over time, and then inclusion and non-inclusion, ranking and non-ranking are given. But the ranking is basically lower than those with high weight. I hope everyone will observe and analyze this rule more.
12: Baidu now strengthens the external and internal links of the website. Mainly, external link review is also capricious and constantly changing. For websites with high weight and good content, it is basically considered that reliable external links will help rankings. Internal links mainly mean that channels and internal description links must be structured and coordinated, and only when they are arranged properly can there be effective ranking.
13: Now Baidu has strengthened the integration between the content page and the channel page and the relevance of the content for ranking. In order to rank for keywords, more and more websites are constantly using titles, keywords, descriptions, and links to make the website relevant to the ranking, but more importantly, the relevance of the content is beneficial to the ranking of the website.
Summary: Although major search engines are constantly analyzing their own algorithms, as long as everyone continues to create original and highly fake original content and external links. The website will definitely get good rankings and traffic. Let time prove the results of our labor
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