Last night, a friend asked Brother 2 to change his link. After I refused, I gave him some advice on his website, and then we chatted for about ten minutes. At this time, the friend suddenly asked me to optimize a few websites for him. See After more than ten minutes of cheating, in his eyes, I am a master. Hehe, there is no limit to the sea, and there is a shore when I turn around!
After I read his words, I rejected him again. I won’t explain the reasons here, but let’s get back to the topic and talk about things that SEO needs to pay attention to when accepting orders.
1. Don’t pick up words that are too hot
The second senior brother only has two indicators to judge the popularity of a word: Baidu index and the number of main websites in the first three pages of the keyword. I generally don't care too much about other related search results, bidding, etc.
2. Seasonal words are not accepted during peak seasons.
Some industries are seasonal. For example, now that summer is coming, the air-conditioning repair business will be very good. Then the competition for well-known air-conditioning repair words in various places will be fierce, and generally there are basically three seasonal words. You can make money every month, and we all know that if a new website wants to get a good ranking, it will take at least three months to squeeze out the old website. So the current situation is that after three months, the ranking will go up, and the peak period will be over. , the customer cannot make money, and the input does not match the output, which will have an impact on the closing payment.
3. Not picking up words outsourced by others
In the past, my second brother encountered a specialized SEO company outsourcing business. They will give you a lot of long tails. These long tails are basically not worth much. What really makes money are the core keywords. So why do they outsource the long tail? Friends who do SEO know that the ranking of long tail words goes up. As the traffic goes up, the weight of the website will go up. When the weight of the website goes up, the ranking of core keywords will also go up. This is their dirty point. Therefore, the second brother only accepts the real sources and never accepts the SEO tasks outsourced by others.
4. Words that others have failed to optimize can be selectively accepted.
Because the level of seo practitioners is uneven, a customer's keywords do not achieve the expected results. At this time, they usually choose to change seoer. If they find you at this time, will you take this order? The second senior brother will usually Look at several parameters before deciding how to accept this order: the website's performance in search engines (k station, downgrade), the website's own advantages, the degree of keyword competition, and several prices. If station k, they will definitely not accept it, because if station k takes a few months to get better, it will easily start to improve, and customers will think that your level is about the same as the previous one, and will replace you again, so here Isn't it tragic?
I have said so much, just speaking from my thoughts. The second senior brother has also taken over the second, third and fourth mentioned above, so I hope everyone will give more thought to it when accepting SEO orders in the future.
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