The word grassroots is an imported word, and it corresponds to elite culture and elite class. In our country, class struggle had ended as early as the 1950s and 1960s, and there were no opposing classes, so we rarely see the terms grassroots and elite used together. Webmasters, as a group of people who work alone in the Internet field, many of them come from the grassroots, and their academic qualifications and resumes may not be so impressive; in contrast, there are elite webmasters, who have high education and good job opportunities. There may even be a good family environment and background. Whether you are a grassroots webmaster or an elite webmaster, you all have the right to pursue your dreams in the Internet sky, but everyone takes different paths. This article analyzes from a unique perspective the differences in the webmaster paths of these two groups.
direction of attention. Elite webmasters stand taller, so they also hope to urinate as far away as the United States. Therefore, grassroots webmasters have a keener sense of new Internet applications on the other side of the ocean than grassroots webmasters. Their idols are all people who influence and change human existence and lifestyle, such as Gates, Facebook, and Qiao Bangzhu; they hope that they can become such people in the future, and hope that the website projects they work on can influence some people. Whether the website can make money is secondary. Therefore, the project needs of an elite webmaster may not be able to serve many people temporarily, or even the services he provides may not be recognized in a short period of time. Grassroots webmasters are more practical, paying attention to the people and things around them, and trying their best to serve the people around them; so we can see many county-level portals, and even towns and villages; the reasons why grassroots webmasters are engaged in the website industry may be It's very simple: the threshold is low, you can make money, and you have opportunities. In a society with fierce competition, there are really not many jobs that can satisfy these three at the same time; therefore, the ideas of grassroots webmasters are relatively simple.
Website project. Different directions of attention lead to differences in the websites made. Elite webmasters will conduct very rigorous research and planning before starting a project. From the positioning of the website, audience size, market analysis, competitor analysis, etc., if I need to write it down, I can write it for a whole week; and the elites will consider whether my website project can find a VC and get it in the near future. For investment, some even do projects for VC, and I will do whatever projects VC invests in; while the website projects of grassroots webmasters can only be summarized in one sentence: There is nothing you can't think of, but nothing you can't do. From idea to website launch, the fastest time is one afternoon; do it first and then change it. This is the characteristic of grassroots webmasters.
Execution strategy. Elite webmasters pay attention to strategy when doing things, especially at the execution level. How to promote a website requires formulating a detailed promotion plan, proficiently using the 5H1W theory to analyze and think, and often thinking about how to maximize benefits while minimizing costs; not only that, if these things can be done without having to do it yourself It’s best to do it; for example, content can be created by users; for example, promotion can be done by users and third parties; what do webmasters do? Elite webmasters of course do strategy! Grassroots webmasters I am not that smart anymore. I can only describe it as a stupid bird flying first. From content to promotion, I don’t think too much. I think of something and do it immediately. As much as I can do; do what you can do today, and discover new methods tomorrow. Practice it; in the eyes of many people, the promotion methods of grassroots webmasters may seem clumsy, and some do not even use simple auxiliary tools and are purely manual; grassroots webmasters do not care, just use the tools if they have them, and they can do it without tools. . Therefore, grassroots webmasters are more about execution than strategy.
Vision for the future. Elite webmasters pay special attention to long-term goals, and this goal is what they previously hoped to be, to become leaders and industry pioneers. In this process, what elite webmasters have experienced is definitely painful suffering. On the one hand, they need to consider cost factors. On the other hand, they hope that the way to make profits can be more optimized. While focusing on user experience, they also need to pay more attention to the business model. , make plans for the long-term future. Especially in the past few years when web 2.0 has been advocated, we have seen that too many elite websites run by elite webmasters have overturned after running out of money. The goal of grassroots webmasters at the beginning is very simple. As long as the website does not lose money, it will be enough to make some money as soon as possible. After making more money, they will start to consider other things. For a while, we often said that if you see a website that is densely packed with advertisements and several web pages pop up from time to time, don’t think about it, this must be the work of a grassroots webmaster. Indeed, in the early stages of building a website, if the grassroots webmaster pays too much attention to users and the responsibilities we mentioned, it is unrealistic. If the website is gone, the dream of the grassroots webmaster will also be shattered. I think, "survive first" is definitely the famous saying of grassroots webmasters.
After analyzing so much, I don’t know if readers agree with these views. The author has no intention of targeting that party here. In other words, in terms of the probability of success in the top fields, there are indeed more elite webmasters than grassroots webmasters. At the same time, we have also witnessed that many grassroots webmasters are becoming elites, and they are also at the forefront of the industry by cooperating with capital to introduce talents. The hard work and diligence they have put in before this is also what this article hopes to make everyone think about. The copyright of this article belongs to the webmaster of www.3ppt.com , a home of IT practitioners. You are welcome to reprint. Please indicate the source.
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