PR is about to be updated! It has become a hot topic among webmasters recently. After Google engineer Matt Cutts made a high-profile announcement in the QA live broadcast that the PR value will be updated in the near future, it has undoubtedly brought more expectations to many webmasters. . The PR value is used to detect whether the website value has increased. But after Google withdrew from the Chinese market, why is the PR value update still so concerning? How much is the PR value worth in the Chinese market?
Has Google really withdrawn from the Chinese market?
It has been over a year since Google announced its withdrawal from the Chinese market. However, has Google really withdrawn from the Chinese market today? Regardless of the number of users in the mainland market, at least in terms of website search, there is no sign of Google withdrawing from the Chinese market. Are the signs, the update of PR value, and the provision of search engines just the afterimage after Google left China? Google, which has changed its appearance but not its appearance, still holds a considerable market share in China. From this point of view, although Google has announced its withdrawal from China, from a practical point of view, it has not given up its market share in the mainland. Therefore, as far as the Chinese market is concerned, the PR value update can still show its value.
Website measurement standards still maintain PR value
Although the proportion of Google searches in China is not very high, PR has become a recognized website measurement standard in the minds of webmasters. It has become a habit for webmasters to exchange links and look at PR to determine the quality of a website. For example, there is no website with PR6 and a website with PR0 to exchange links. From this, it can be seen that PR is in the mind of webmasters. Still not losing value. First, judge why the PR value can have a long-lasting influence in the mind of the webmaster through the following aspects:
A: I think the vast majority of webmasters will not object to the fairness of Google search, because few people interfere with natural rankings in search. If they do interfere, it is just to continuously improve the algorithm. , making the weight and ranking of the website closer to the user's search hook.
B: PR value is a measure of the overall performance of weight. Compared with domestic search engine Baidu’s small updates once a day and major updates once a week, Google’s weight measurement tends to be more macro-level. If the content of a website is rich enough, then the article will inevitably receive a large number of reprints. The more reposts, the more backlinks. Through this comprehensive analysis, a comprehensive evaluation will be given to the website after an inspection period of three to four months.
C: Link transmission weight. When exchanging links, PR value is used as one of the criteria for exchanging links. Why is this done? Because Google PR can clearly reflect the quality of the website and whether it is worth exchanging links. When looking at backlinks, we not only look at the quantity of Chinese text, but also the quality and relevance of the backlinks. For example: Baidu’s homepage gives you an external link, whether the website is popular or not is a problem. This is why webmasters repeatedly look at each other's PR when exchanging friendly links.
D: The fairness of the PR value. The fairness of the PR value is not only reflected in the fact that humans seldom interfere with the natural algorithm, but also in the fact that the exchange of friendly links is a two-way effect. When two sites exchange friendly links, it is not only the weight that the other party gives to your website, but also the weight that you give to the other party. If two websites with unequal PR weights exchange friendly links, the website with a lower PR value will undoubtedly get more weight. From this point of view, the PR value is both fair and rigorous, so webmasters will also treat links with a "rather lacking than excessive" attitude.
From this point of view, although Google has announced its withdrawal from the Chinese market, the value of PR value is still unstoppable in the hearts of webmasters. Binary Network (Shijiazhuang SEO www.seebk.com ) believes that although there is Sogou SR and Alexa Wait to measure website quality standards, but the value of PR is still irreplaceable.
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