The site group strategy was triggered by the original blog group strategy. The initial blog group had a great impact on search engine rankings. Search engines maintained the fairness of search results by reducing the weight of blogs. The site group strategy now also Seriously jeopardizing the fairness of search results, search engines are bound to crack down severely to maintain their fairness.
The website groups mentioned here are spam website groups made by webmaster friends using website group software. Search engines indicate that these website groups are spam websites. Once discovered, they will be irreversible. Search engines are not people, they just simulate people to judge websites, so search There is a certain pattern for the engine to judge the station group.
Search engines judge the site group by nothing more than the website's IP, domain name whois, link information, and website style.
The IP addresses are similar, but the domain names of the site groups are somewhat different, but the spaces pointed to by the domain names may be placed in the same space provider. IP addresses currently use a 4-digit encoding rule. Often the first three digits of the encoding rules for the same space provider are the same. For example: 123.45.678.123 and 123.45.678.456, the first three codes are the same, the search engine will judge that they are placed in the same space, and may be purchased by the same person, which will reduce the weight passed between their links. In this case, it will not The website will not be deleted directly. The K website will be processed after multiple parties determine the compliance. If the IP is the same on the same day, it may cause the phenomenon of direct K website.
Domain names are similar to whois. When registering a domain name, the webmaster will fill in personal information such as name, contact information, contact address, email address, etc. Search engines can read this information. If this information is similar or the same, the links between these websites The weight will be reduced. At this time, the search engine may judge that the website is similar and reduce the weight of some websites. In serious cases, it will be K-sited.
The link information is similar. There are a large number of the same keyword anchor texts directly on the website, and they appear repeatedly in a website. In this way, the search engine will reduce its link weight and make multiple judgments. If these three items are met, the search engine will search for a large number of websites. Reduce the right or even K station.
The website styles are similar. Many website groups use the same template. This will also be discovered by search engines. Even if the website group uses the same template too much, it will cause the website to be demoted or even K-site, let alone a highly related website. Group.
In addition, search engines will also refer to website content such as: some of the same information (registration number), poor quality of website articles, etc.
It is easier to solve a problem once it is discovered. For website IP issues, multiple webmasters can cooperate with each other and exchange spaces, or go to multiple space providers to open spaces; for the same domain name whois problem, you can use the information of family and friends to register the website (Shandong region website registration needs to increase the domain name Certificate, so this should be taken into consideration); the website style is simpler, and webmasters can use a variety of website building software, such as: zblog, wp, dede, dz, etc.
Webmaster friends who are members of a website group should avoid these situations, otherwise search engines will impose severe penalties and your website will be destroyed.
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