There are always some problems when novices do SEO. Let me talk about the four misunderstandings that novices are most likely to get into. The following are personal opinions. You can refer to them.
First: the stability of the server or host
Don't underestimate server or host problems. This is sometimes very fatal. Many people like to use free space or choose some very cheap hosts. However, if they are greedy for petty gains, they will suffer the loss. This type of host itself exists. Many problems, if the website is down, will have a great impact on the ranking of your website. The reason why this is said to be a bad habit is because some webmasters are accustomed to being greedy for cheap, but they do not know that "you get what you pay for" ”, being greedy for cheap is also a bad habit.
Recently, due to various reasons, many friends have chosen to use foreign servers or hosts. Therefore, when purchasing a host, you must choose a larger service provider. It is best to find a host that supports RMB payment, so that you will not eat anything. Unfortunately, sites like godaddy and ixwebhosting support Alipay payment, which is great for webmasters like us.
Second: Don’t change website templates frequently
I have to remind newcomers that many webmasters like to make their websites "fancy", thinking that only in this way can they have personality and their own style. As everyone knows, frequent changes are very fatal. When search engines have just changed your website If the website gives you an understanding, then you will change your face, and your website will be regarded as unfamiliar at this time. At this time, you are the one who suffers.
Third: Keyword selection and modification
The more keywords, the better. No matter what you do, you must have a certain limit. When you exceed that limit, you will be regarded as cheating. The density of keywords on the entire page can reach more than ten. With a lucky mentality, I always feel that if this is the case, maybe Baidu doesn’t care at all, and then the ranking will go up. Keywords cannot be changed at will or frequently. Don’t take Baidu so simply.
Fourth: The frequency of website updates must be controlled well
The site is updated too frequently. You may not understand this point. If you update too frequently, you will be K. You must think I am joking. There are many non-professional webmasters who often do this because of their own work or things. Yes, the website either does not update for a month, or updates hundreds of articles a day. This kind of irregular website update usually makes the search engines confused. The number of spiders coming is less, and your website ranking is also poor. And know it.
The points written above are all misunderstandings that novice friends can easily fall into. They may seem insignificant, but they are all very important. Excellent templates, stable servers, keyword layouts, and reasonable website update frequency will all help. Increase the authority of your website. Novice friends, when there is a problem with your optimization, don’t blame the search engine. You should reflect on what you did wrong and how to remedy it.
This article is from Grand Lisboa Entertainment City ( http://www.bc2012.com/ ) A5 first release. Please indicate the source when reprinting!
Editor in charge: Chen Long Author Yunbo International's personal space