Many friends are doing Baidu optimization. Some time ago, Baidu was so quiet that people were a little confused. The calm lake surface these days has finally been able to conceal the undercurrents surging at the bottom of the lake. From the previous situation where Li Weihui was K, Lang Yu came to the top. These later ones are all aimed at the Internet marketing industry. Regarding Baidu’s new round of adjustments, is your website affected? The reasons are as follows:
1. Title change range
Under normal circumstances, if the weight of the website is not high, it is recommended not to modify the title casually. In any case, the weight is not high, for example, the snapshot is slow, the collection is low, the collection is slow, and the PR is low. If you change the title and the snapshot cannot be updated for a few days, you may be demoted; if your website snapshot is updated every day, after changing the title, it will be updated in time the next day. There is another situation where the website title may be K, that is, the title is often modified in a short period of time, friends need to pay attention.
2. Keyword density
Website keyword density, many friends often consult, isn't the best keyword density between 2% and 8%? As high as possible, the ranking will be better, but this needs to be treated according to the specific website. The key is Don’t deliberately increase or decrease the words, just appear naturally. If you deliberately increase the density, it will cause over-optimization. Originally, keywords normally appear several times in the article, but you have to add a lot, making it difficult for users to read, bd It is not agreed. It is conceivable that it is also appropriate for BD to reduce its power. Everything remains natural.
3. Website revision
Website revision is one of the common ways to reduce website authority. If the website traffic is large, there is no need to revise. If it really affects the user experience, then revise it slowly. Don't do a complete revision, which will cause BD to crawl your website the next day. , you have changed, I don’t recognize you anymore, bd thought it was a new site, and I need to re-recognize your new site, so I need to re-examine and re-verify, and the weight will be reduced for a period of time, but if the weight is high, it will soon be Well, if the weight is low, it might take a little longer.
4. Number of external links and link speed
External links are very important, but when publishing links, you should pay attention to the fact that the number of link construction in the early, middle and late stages of link building is different between the new site and the old site. After the new site is newly established, due to imperfect content and other aspects, The number of links does not need to be too many, and the growth rate is also increasing slowly. In the eyes of search engines, it is impossible for a new website to obtain many links in a short period of time. There may be exceptions. We all regard ourselves as no exceptions. After the website is included stably, the number, time and frequency of links should be increased every day. Many friends put the keywords of their website on the homepage, thinking that they don’t need to link. If they don’t link for a long time, the ranking will disappear. Remember, a website is an ongoing process!
5. The space is the same as the IP
Please check your own space to see how many websites with the same IP are there and how many are not included. If more than half of the websites are included, it is fine. Not all websites on every server are included. At least half or some websites are included. Yes, the snapshot is updated every day, which means there is no problem. Some friends asked whether the site will be downgraded if it changes its space. Normally, no, as long as it is not changed several times in a short period of time, it will not be affected. Yuanchuang had a customer before who returned three spaces in three days, resulting in a long-term demotion of rights. Let me recommend a few spaces that I have used that feel better. Shared by admin5, host No. 8, the service is very good.
6. Friendly links
Everyone knows this. If a website's authority is downgraded, first check whether the friendly links on your own website have been deleted or downgraded. Remove the other party's website first, and then add it after it is restored. But when removing it, you need to contact the other webmaster. Being a good website is better than being a human being. You must be ethical.
7. Duplicate content, collection
If the website collects far more original or pseudo-original content, it is difficult to guarantee the quality. When search engines crawl and filter, they will classify your website as a lower level, so it is better to collect less content.
8. Cheating
Common cheating methods, you can bd about them. What I want to say is that now, black links and buying PR, although the effect is okay, but it will not last long. Special attention is that the linked sites need to be careful not to be demoted or K. , the gain outweighs the loss.
This article was published by Feifei SEO on Fuzhou SEO Technology Blog www.ff-seo.com . Please keep the link for reprinting!
Editor in charge: Chen Long Author Zhiduoxing seo's personal space