I believe that for every webmaster, more or less, his website has experienced the stage of being demoted. The author is also now, during the last update, the site that I have worked hard for half a year has come to an end, and I feel very sad. But after all, it has happened, and I still need to adjust the state to solve it, because recovery is also a kind of recovery. As for the learning process, the author will share with you the process and method from analyzing to solving the problem of website being K.
(1) Quickly analyze why the website was K
1. Because the ranking of the website was quite stable before being K-listed, I first thought about what I had done to the website during this period. My first reaction at that time was to modify the website title. Everyone knows that the title is like the front door of the website. Every time Modifications require search engines to re-understand and review. Therefore, changing the title is undoubtedly one of the important factors that lead to the K of the website. Therefore, the author once again recommends that all webmasters should not change the title frequently unless it is a last resort. I also call on novice webmasters to give their website a title keyword before building a website. Reasonable positioning.
2. Is the content of the website original? Because when I first updated the website, I always adhered to the original and pseudo-original methods. Therefore, the content was relatively outstanding among similar sites, so the rankings improved all the way. Then in the later period, the author started to be lazy. , after all, it was ranked, so at first most of the content was directly copied from other sites without modification. Over time, judging from the content collection, this content reason is undoubtedly a potential long-term reason for the website to be K factor.
3. Substantially modify the site template. As we all know, search engines know a website from its HTML code. However, every modification we make will make spiders and search engines re-understand each other, and then they will be assessed. Therefore, modifying the template also has an impact on website rankings. Especially sites that frequently modify their templates will offend search engines. Over time, it will definitely be necessary for you to do so.
4. The website's server is not stable enough. According to the author's summary of many successful sites, a webmaster with successful and stable rankings has a stable and fast server as support. Why do you say this? You can imagine that if a person's website often cannot be opened and spiders cannot enter when crawling your website, then naturally it will not be able to record whether your website has been updated, which will cause the snapshot to be abnormal and the content to be inconsistent. After a long period of time, if the spider fails to crawl in, it will directly set your website as an untrusted site, which will lead to being demoted or even hair-plucked. Therefore, if a webmaster wants to build a successful website, Then be sure not to hold on to the server.
5. Regularly check the friend links for the website, just in case it is implicated by the friend links. This author is very experienced, so I urge all webmasters to check the friend links every day and discover some in real time. Abnormal friend links and then remove them to avoid unnecessary impact on your website.
(2) How to tell whether a website has been hacked? Where does it show up?
Take the author's website QQ Yi Jingxuan as an example. When I found that the website was K-ed, I first sited my website to see if the homepage of my website was in the first place and whether the keyword ranking was still there. If not, it was K-ed or demoted. . In addition, you can check whether the website is included, whether the snapshot is normal, and whether the spider is crawling on your website from the logs in the server background. From these, you can accurately determine whether your website has been K-ed or demoted.
(3) How should we solve the problem when our website is hacked?
1. First of all, after the website is K, we need to add a lot of high-quality original content to our website, so as to better attract spiders. After all, everyone knows that spiders are very fond of original content, but it does not mean how many times you post. Original content can be restored in a day, so don’t be impatient, because everything has a process, so we must have the belief to persist to the end.
2. Add high-quality external links to your website and do not use some mass-sending software. The external link methods that the author highly recommends here are blogs, high-weight forums, Q&A platforms, and soft articles. Compared with other methods, these external links are definitely of higher quality and are also very popular with search engines.
3. Check the friend links and remove some abnormal friend links and website links that are not related to your website industry. Then you can find some better friends around you to introduce your website. Webmasters with funds may also consider purchasing it. Some high-weight portal links to restore the website better and faster
weight.
4. Persevere in your beliefs and persevere to do the above three years. Do not modify the title, template, or publish junk content again.
Summary: In fact, it is quite common for a website to be K-ed, and it is not particularly terrible. As long as you have a good attitude and make unremitting efforts, I believe you can restore the weight of the website as quickly as the author, and thus obtain good results. Website ranking. Well, today I will share it with you here, hoping it will be helpful to all webmasters. This article was originally created by the webmaster of www.qqyjx.com Yijingxuan. Reprinting is welcome. Please indicate the source and respect the originality! Thank you!
Editor in charge: Yangyang Author’s personal space at www.qqyjx.com