Friends who build websites in China have to rely on Baidu to "eat" and stare at the ranking of their keywords every day, for fear that it will suddenly drop. Even so, occasionally Baidu will still make a little joke with our individual webmasters who work hard to build the website, causing your original keyword ranking to suddenly disappear. So why does Baidu do this? Today Ayu will talk about some of his personal views and opinions on this phenomenon. I hope this article will be helpful to everyone!
Normal article
1: The new station inspection period is over
Friends who build websites all know that Baidu often has an inspection process for new sites, and it is this process that kills many new sites in the cradle. In fact, the sudden disappearance of the original keyword rankings is also related to this. If you are not cheating, as long as you insist on updating and external links every day, the rankings will come back soon, and according to the author's real experience, the rankings returned are often higher than before. The ranking is better, haha!
2: Baidu’s own reasons
Even though Baidu is great, there are times when it makes mistakes. It was hacked last time, haha. Baidu often causes snapshot errors and ranking errors due to some of its own errors. These are normal, so don’t worry. Generally, rankings will return after Baidu’s minor or major update.
3: Website revision
Website revision is one of the most serious problems that causes the ranking of old sites to drop. A website that originally ranked well may have a rapid decline in ranking due to a change of the website template by the webmaster. However, because it is an old site, as long as you persist, the ranking will basically come back within one month.
Abnormal
1: Website server speed problem
For Baidu, a high-quality website opening speed is crucial. If your server access is too slow or often inaccessible, when Baidu spiders come to crawl your website, they will mistakenly think that your website is down. The ranking will naturally drop.
2: Reasons for website content
A website that has no originality at all, or even pseudo-originality, will definitely not be loved by search engines. Such a website will generally be considered a garbage site. When the new site is first launched, Baidu may still give you a search engine because it is a new site. Click on the ranking, but the good times will definitely not last long.
3: Purchase link
At present, many search engines are cracking down on websites that buy links, especially Google. I think Baidu should be no exception. Therefore, I would like to advise those friends who buy high-weighted links for short-term rankings. It is better to come up with external links yourself. Buying them is not a long-term solution after all!
Okay, due to time reasons, we will stop here today. Remember, doing SEO requires patience. If the ranking is dropped without cheating, it will basically recover within a few days. Remember A bit "I can't eat hot tofu in a hurry". OK, thank you everyone!
This article was first published by A5 Rainbow Assistant ( http://www.ch888.net ). Please keep this link if you reprint it, thank you!
Editor in charge: Chen Long Author Ayu’s personal space