Since 2024, the smartphone brand that has attracted global attention is undoubtedly the Huawei P70 series. What’s amazing, however, is that the brand name now has a new look. Huawei officially announced that it will rename its P series smartphone product line to HUAWEI Pura.
Answer: Huawei officially changed the name of its P family of mobile phones to Pura, which means the dual realm of "purity" and "beauty" .
1. Pura means "purity" in Spanish, which is consistent with Huawei's advertising theme. Although its English abbreviation is still P, it can still be regarded as P series in the Chinese context.
2. Prior to this, Huawei’s mobile phone product lines included Mate and nova series, and only the P series was named with a single syllable.
3. After 12 years of ups and downs, the P series now has a plural naming method similar to other product lines, forming a more comprehensive product matrix.
4. The pure concept of "Pura" means that the brand adheres to its unique way, moves forward with determination, and leads the trend. The P-series' outstanding performance in the field of mobile imaging and its cutting-edge design status demonstrate its far-reaching influence.