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With the development of e-commerce, both companies and individuals hope to use Internet e-commerce to let more consumer user groups know about their business and products or the company's personal website. Many companies use it for their own e-commerce channels. Whether it is a third-party platform, an independent blog, your own B2C mall, or a corporate website. It has become one of the important means for the majority of Internet business friends to get close to target customers. Today, this article will analyze in detail how corporate websites can achieve better performance on Baidu? The main factors that affect website weight and ranking. Okay, let’s stop chatting and get to the point.
First, good user experience and structure of the website. User experience is the first factor that we must focus on and pay attention to. We know that search engines take user service as the basic core. Better serving their own user groups is the priority of search engines. In other words, how can our website compete with so many To stand out from competitors, you must first be consistent with the position and point of view of search engines, that is, good user experience and website structure. Good user experience is reflected in reasonable website color matching, website access speed, user psychology and user access behavior depth. Analyze whether the website content is valuable and can really help our users. This is a basic experience factor to pay attention to. Secondly, the website structure is mainly reflected in the physical path and website URL connection structure. The physical path can use a parallel structure or a tree structure like dedecms. All files are included in the directory of the main folder a. This is also It is very neat and tidy. The name of the folder, that is, the physical directory name, can be pinyin or simplified. In short, pay attention to the naming method and connection depth for directory and URL connections. Our purpose is to facilitate user browsing and spider crawling.
Second, high-quality website content and stable update frequency. The content of the website is like a river that never stops day and night, like people's blood, bringing fresh things in constant movement and circulation, discarding useless things. The same is true for the website. It is updated every day to release the latest information and products of the company's news and products. The latest developments in the industry not only provide the freshest and most valuable things to serve our customers, but are also necessary to attract spiders to visit, so what we have to do here to update the article is to provide valuable articles about the company's products or news. When updating, please pay attention to expanding the content around the main keywords. Appropriately mention the main keywords or long-tail words to be described in the article. Not only must you consider users, but you must also comply with the rules of spider crawling and inclusion. In order to attract spiders and Include website articles to increase the weight of the website and lay a solid foundation within the site.
Third, build external links to the website. The author recommends that we focus on external links after optimizing the site. I do not recommend building external links when the content and structure of the site are not perfect. After the site is completed, you can choose a high-weight forum platform for external links to attract spiders. For interviews, students with writing skills can register for an A5 Webmaster Network account to submit soft articles. Paying attention to the quality of external link updates is still the first priority. Now pay attention to the update frequency of external links. You must be aware of how many external links are updated every day, so that external links can be updated. The number of links should be maintained within a fixed fluctuation range and should not fluctuate up and down. This is very detrimental to the improvement of weight and the maintenance of stability. Secondly, pay attention to the breadth and relevance of external links. This is reflected in the fact that we have to try to use different platform operations and try our best to find forums or classified information platforms, blog platforms, etc. that are related to our business and products. These two necessary conditions are factors that we must always pay attention to and be alert to when building external links.
Fourth, server factors and website space security. This is the key to the stability of our website and the steady improvement of its weight. Space stability is the fundamental factor to ensure user experience. Frequent downtime, access errors, etc. will undoubtedly greatly reduce the professionalism of our website and even the enterprise. The stable visit of spiders to the website to crawl content and included articles will also be greatly affected. I hope everyone will pay attention to this, communicate with the space provider frequently, and deal with problems as soon as possible. These are the basic daily routines we have to do. Work. Secondly, regular website security updates, downloading the latest website update patches, communicating in forums in a timely manner, and setting up complex access passwords and user backend directories are all issues we need to pay attention to. In fact, in the author's opinion, these are detail issues that can be well circumvented and avoided with daily attention.
To sum up, the author has made a detailed analysis of how to effectively improve the weight of our website in daily work when operating a corporate website and the common sense issues related to daily security maintenance of the website, because although we are doing SEO, we must consider it comprehensively. When the above factors are combined and the above strategies are organically reflected in the daily maintenance and operation of the website, I believe that the weight of the website will definitely increase from quantitative to qualitative changes. In the process of optimization, we first lay the foundation for optimizing the website itself, and secondly, we use regular optimization techniques to perform regular SEO operations. Finally, with our long-term persistence, we believe that our website ranking and weight will be unstoppable, giving you the rewards and surprises you deserve. Today I will share it with you here. For more seo strategies, please join the seo practical exchange QQ group: 54641201 for discussion. This article was originally published by Intranet Security http://www.xki.com.cn. Admin5 welcomes everyone to reprint. Please keep the website. Source, thank you for your cooperation.
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