It must have been last week when Baidu updated, and my friend’s website was blocked. Looking at his confused and helpless eyes, hey, website builders can’t afford to be hurt! This is what I told my friend at the time: Anyone who builds websites must If you can withstand Baidu's torment and become restless when something happens, then these thousands of webmasters will have to queue up to jump off the building!
Before looking at his website, I asked him if his website had been changed recently. He nodded quickly and said, "It has been changed. The title and keywords have been changed several times!" I was immediately petrified. It has been changed. I was so calm at that time, but I can’t be calm now! I opened the website and researched it, and I share it with you today, hoping to give some hope to webmasters who have been affected by Baidu’s epidemic this time!
Frequently modified
A website will not be K-ed for no reason. First of all, check whether your website has been changed recently. Let me take my friend's website as an example. He changed the homepage title once and the keywords three times within a month. , the titles and keywords of each major channel page have been changed twice... A website with a slightly higher weight would not dare to make such a fuss. Besides, you are still a new website that has just been online for a few months. Are you obviously teasing "Du Niang"? "Well, after all, this is a planning issue. Especially for novice webmasters, they did not plan well at the beginning, resulting in repeated changes during the operation. Of course, occasional changes will not have much impact, but the content page Changing the title will only make Baidu think it is a new page and re-include it. This is only superficial. If you even change programs, then this will really annoy the search engines. They are already familiar with your structure, and if you suddenly change it, they will be confused when crawling. You will only be treated as a new site. Therefore, all webmasters must plan the structure of the website and the title keywords before building the website.
link problem
Of course, for my friend’s website, the above is the direct reason for being Kled. I also checked his link, and it was also a mess. There were no backlinks and dead links. It is extremely unfriendly to search engines, so all webmasters must It is necessary to keep the link to the website in time. My friend's website also has a K-listed site in the friendly links. This may also be the reason why he was K-listed. Of course, it does not rule out that his site was K-listed and affected the friendly site. My friend doesn't pay much attention to friendly links. The few single links he adds are to friends' sites. If he doesn't return the link, he doesn't care. Hey, since you are building a website, you should be more serious and don't be so unserious!
malicious attack
You can also see Mao Trouble in the traffic statistics tool. Look at his traffic trend chart in the past month. There are 7 days where the traffic is abnormal and on the high side! This may be done by competitors, using the same IP every time. The number of views is as high as more than 20 pages. Under normal circumstances, it should be about 5 pages. We cannot sit still and wait for death when encountering this kind of situation. We can use IP query software or websites to query the IP address of the website that generates traffic. Then contact the space provider to ban such IP addresses. That is, this IP address cannot access your website. This is a stopgap technique. Of course, you must build your own website and your own brand strength. What you have to do is not just these superficial tasks, what you have to do is to redouble your efforts to optimize the SEO of the website. Do simple things well and do them to the best of your ability. Get back the number one ranking. Of course, we have to use formal methods. If we also try to increase the traffic of other people’s websites, we will be just like such villains!
Occasionally abnormal
Of course, we do not rule out Baidu's own problems. A website that once did well suddenly lost its ranking for no apparent reason, and its external links were reduced by half. The website is doing its job very well. If this is the case, don't worry. It's Baidu's own problem. It will recover in a few days. All you have to do is update and maintain it as always. Baidu is not a god, and there will always be abnormal days, so it is best to "calm down"!
The above is the analysis of the K’ed friend’s website. I hope it can help everyone analyze their own website. I also hope that the K’ed site can be restored as soon as possible.
(This article was first published on A5 by the author www.zhuang100.com , please encourage us!)
Editor in charge: Chen Long Author Xiao Mu’s personal space