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For new sites that have just been launched or that have been online for more than one or two months, search engines have not included them, which often troubles many new sites or website maintainers. How to solve the problem of inclusion when a new site is online becomes a new site instantly? This article is a hot topic for website managers and website maintenance. This article provides advice to those who have been slow to launch a new website through the collection of external link bait layout source points, high-quality bait construction and monitoring.
External link bait—external link bait layout source point collection
For a new website, first determine which search engine optimization and indexing the website will focus on, whether it is for Baidu or Google or yahoo, sosobing, sogou, etc. The current mainstream search engines in China are Baidu and Google. According to statistics from current professional SEOer experts , most new websites are launched mainly for Baidu search engine optimization and indexing. Optimize the type of search engine for the new site and use external links to guide spiders to crawl the updated content of the website.
This article uses Baidu search engine as an example to deduce
Baidu currently occupies 80% of China's search engine market share. Baidu has a huge database of information retrieved by netizens and huge market coverage. Especially when new websites are launched, they are often the most difficult to be included in Baidu search engines. You can use Baidu's own products Arrange the external link entrance and provide how many spider crawling routes for the new site.
The first step: Make the new website and check the source code and website structure in an all-round way. If there are no problems, submit it to the website entrances of Baidu, Google, Soso, Yahoo, Bing, Sogou and other major search engines.
Step 2: Register a Baidu account (you can register more than a dozen Baidu accounts), use Baidu Encyclopedia to guide external links, and transfer Baidu spiders to the new site through its own product series. (Because Baidu attaches great importance to its own products, Baidu will keep 3/1 of its spiders on its own products, while the other spiders will be dispatched to crawl massive amounts of information)
Step 3: Use Google browser to search for information on how to edit encyclopedias, and collect technical articles on editing encyclopedias.
Step 4: Start editing test and practice encyclopedia entries
External link bait - construction of high-quality external link bait
Continuing from the above, through Baidu's own product - Encyclopedia, the new site can build encyclopedia entries based on its own advantages and main products. The steps are as follows.
The first step: Edit the encyclopedia entry for the new site according to the website name of the new site, and follow (website concept, website service scope, website advantages, website future development trend...) The specific editing outline can be defined according to the new site.
Step 2: Classify the main product/service information of the new site one by one, organize the detailed information of the main product/service information one by one, and edit the encyclopedia entries.
Advantages of Baidu Encyclopedia Entries
1. Once Baidu Encyclopedia is successfully created, there will be four high-quality external link outputs (as long as it complies with Baidu Encyclopedia principles and does not affect the negative development of people or industries and things, the entries will not be deleted under normal circumstances and will be retained for time) too long or even permanent).
2. Usually when netizens search for a certain word or product, they cannot find any Baidu entry, which is equivalent to the brand or product marketing method of the entry.
3. All content on Baidu Encyclopedia is open to all Internet access users. The creation and editing of entries can only be participated by Baidu users who have registered and logged in to the Baidu website. This will cause entries to be incomplete or deficient and will be supplemented and improved by different netizens.
You can refer to the following new sites.
Hebei Fuchang Thermal Insulation Building Materials Co., Ltd. Website: http://www.hbfcbw.com/
Dacheng County Longtai Xinbo Insulation Materials Co., Ltd. Website: http://www.lfltxb.com/
Langfang Xintai Insulation Building Materials Co., Ltd. Website: http://www.lfxtbw.com/
Langfang Yuxiang Waterproof Chemical Construction Co., Ltd. Website: http://www.lfyxbw.com/
Xinduoli Insulation Materials Co., Ltd. website: http://www.xdlbwcl.com
Website of Wen'an County Biaowang Trading Co., Ltd.: http://www.hebeibiaowang.com/
Wen'an County Huangwei Mold Factory website: http://www.lftkmj.com/
CITIC Steel Pipe Co., Ltd. website: http://www.zxgangguan.com/
Things to note
When editing encyclopedia entries, it is best to edit 3 entries a day with one account. You can register more than a dozen Baidu accounts and open Baidu Space at the same time. Try to add the website name and main products/services of the website about three days after the new website is launched. Make all the Baidu Encyclopedia entries, and add the website URL and the content page corresponding to the word in the reference of the entry or add reference materials.
Don't: When adding links, do not include http: or // should not be passed.
When modifying the reason, try to be as simple as possible or refer to other high-level Baidu Encyclopedias for how to write the reason for modification.
It is not advisable to make too many modifications to an account or to edit and create failed Baidu Encyclopedia entries, as this will cause the risk of account deduction or blocking.
External link bait—high-quality external link monitoring
Baidu Encyclopedia is a bait for new sites to obtain high-quality external links, and it is also a high-quality external link source. A Baidu Encyclopedia will deduce four high-quality external link sources and outputs. As new site maintainers or webmasters, you must pay attention to high-quality external link monitoring on Baidu Encyclopedia. You can monitor it every other week. Mainly monitor the status of entries, the URL output of added reference materials, or whether there are responsible factors in the content, etc. .
Summary of this article: This article provides new website owners or new website maintainers with a very classic strategy among the 36 strategies through the collection of external link bait layout source points, high-quality external link bait construction, and high-quality external link monitoring. Encyclopedia is a brick thrown out, which is to introduce Baidu spiders to the website to crawl the website to obtain updated data information, index the website into the Baidu database, and then present it on the Baidu search page.
Editor in charge: Yangyang author Lu Yuhua SEM's personal space