When we search for a keyword in Baidu's search box, first we can see that the Baidu search box turns into a drop-down box. Many related searches will appear in the drop-down box, and on the search results page for this keyword At the bottom, some related keywords will also appear. This is a function of Baidu to improve user search experience. But it is this function that can often bring huge profits to our grassroots webmasters, as long as we can put ourselves If the long-tail keywords of the website are included in this drop-down box or related searches, it will bring quite good traffic with a high conversion rate to your website! But how can it be achieved? Let’s start with Baidu’s related search principles!
First of all, in the ranking rules formulated by search engines, website traffic is often more important, especially the traffic converted from Baidu. If your website ranks tenth or later, if users search, most of them will If all the traffic comes to your website, your website will get a higher ranking in Baidu’s update, which means that your target keyword ranking will be improved! Of course, in addition to traffic, there are also many factors such as website SEO optimization, website structure, website external links and content, but these factors relatively serve traffic! Therefore, traffic still occupies a relatively high weight in Baidu ranking rules!
Next, it depends on how the search engine determines relevant searches. For example, many consumers generally search for weight loss products through the core keywords, but there are also many consumers who search for weight loss product rankings. In Baidu's records, You will think that weight loss products and weight loss product rankings are related words. It can be seen that as long as the long tail keywords can reach a certain amount, they can be related to the core keywords! So these related words can appear at the bottom of the Baidu search results page!
Finally, it is the principle of Baidu’s drop-down box. Let’s still take weight loss products and weight loss product rankings as examples! For example, many consumers use the weight loss product ranking list to search, and the search volume is huge! Then when other consumers search for weight loss products, the related word weight loss product rankings will pop up in the Baidu drop-down box! It can be seen that in order to realize the Baidu drop-down box, it is necessary to increase the search volume of long-tail keywords. Then when users use core keywords, the long-tail keywords will automatically appear in the drop-down box. From a principle Look, the implementation of drop-down boxes and related searches requires long-tail words to have a certain search volume!
For this reason, if we want to implement Baidu search and drop-down boxes, it is impossible to do it through personal efforts. The usual method is to implement it through software, but in the process of software implementation, we must pay attention to the method, otherwise it will be easy to be Baidu discovers and punishes your website! Generally, the operation methods of software brush related searches and drop-down boxes are very simple and do not need to be elaborated. The focus here is on the precautions for software operation!
First, you must ensure that there are no restrictions on the traffic and ISS of the website, because brushing through software will increase the load on your website. If there are restrictions, it may paralyze your website. At the same time, once software is used to brush related For search and drop-down boxes, you must insist on using them, because this can only be achieved by increasing the number of long-tail keywords. If you cannot use them for a long time, you may fall short!
Secondly, you must ensure the optimization effect of your website, especially the content construction of the website. When you use software to brush a long-tail keyword, you must make the content of your long-tail keyword get a better ranking, so that it can It can make relevant long-tail words appear in Baidu's results page after users search, otherwise your efforts may make wedding clothes for others!
Third, when browsing the Baidu drop-down box, you must make the long-tail keywords include the core keywords, otherwise there will be no way to activate the drop-down box for the long-tail keywords. Similarly, if your long-tail keywords do not occupy the page More Baidu pages, then even if you swipe out the drop-down box, you are still helping others!
Through the above analysis, I believe webmaster friends should know that there are huge risks in using software to scan keyword-related searches and Baidu drop-down boxes, so be particularly careful. On the other hand, the webmaster also needs to optimize his website well, at least the long-tail keywords he wants to use. Only by doing these two aspects well can his website benefit from Baidu related searches. And Baidu drop-down box! The above content was first published by www.120job.cn on admin5. Please keep the URL for reprinting, thank you!
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