A few days ago, Wang Shifan shared "Clients! Are you ready for SEO outsourcing? (Part 1)". After that, two friends who had been deceived on Taobao came to me and asked me if I knew any other methods. Can you identify the service quality of SEO service providers to avoid being cheated again? Therefore, Wang Shifan quickly finished the next article, hoping to make some contribution to more friends finding their own suitable SEO service provider.
If Wang Shifan is asked to tell you if there is any way to identify the service quality of an SEO service provider, unless you have a pair of sharp eyes, it will be impossible to detect it! Although we cannot identify it at a glance, we can also roughly infer the level of the SEO service provider through the details!
What are the specific details?
1. Before outsourcing SEO services from a company, you should have an in-depth understanding of the basics of SEO.
Why do we need to understand the basic knowledge in depth? Isn’t it enough to have a general understanding? Here I will focus on explaining it. You may have seen many people writing articles about the preparations for SEO customer outsourcing services. Most of the articles stated that SEO customers need to have a general understanding. Let’s talk about SEO knowledge. In fact, for a business owner who is preparing to outsource SEO, it is not enough to only understand this level. He must have an in-depth understanding of the introductory knowledge of SEO. Nowadays, many business owners have checked some basic knowledge about SEO from the Internet, thinking that they know everything, and always mention this and that to their SEO service providers. Many of the opinions are ridiculous and unreasonable. As a result, the SEO work is not smooth to a large extent, and the normal optimization work of the corporate website is also interrupted.
Therefore, Wang Shifan suggested that SEO clients must carefully study the introductory knowledge of SEO before outsourcing SEO services. The method is very simple. Just search for SEO on Baidu and read all the knowledge about the website on the first three pages of the search results. , if you don’t understand something the first time, take notes and answer it naturally later. If you have read it all and there is still something you don’t understand, read it a second time. Basically, you have finished it the second time. Introduction to SEO Just got it. Of course, many business owners are usually very busy. If they don’t have enough time, they can directly participate in SEO training to save time and master the basic knowledge as quickly as possible.
2. When choosing an SEO service provider, it is best to be recommended by friends in the industry.
Sharing is popular on the Internet now, and Baidu in particular attaches great importance to the role of sharing. In the same way, when choosing an offline SEO service provider, if it is recommended by a friend, and the friend is also of good character, then the recommended SEO service provider has basically passed the quality test. In fact, it is not difficult to choose a cost-effective SEO service provider. Consult your friends in the same industry and ask them which SEO service providers they choose. Then after collecting and sorting, the one with the most recommendations is the one with the highest cost performance. Many friends will ask, you are stupid! How can your friends in the same industry tell you who they want to do optimization? If you tell them, their ranking will not be guaranteed. This sentence makes sense. Wang Shifan believes that if your character is good enough, you will basically say it. It doesn’t matter if you don’t tell them, we have our own tips to find out their SEO service providers. First, find friendly link specialists on peer websites. Most of the people responsible for friendly links are responsible for website optimization. Second, many SEO service providers like to leave "Technical Support: XXXX", "Website Optimization: XXXX", "Website Technology: XXXX", etc. under the customer's website. These are most likely the SEOER of the website. Third, the last method is to check the external links of peer websites, and contact the other party by operating the external link account, which is basically the SEOER of peer websites.
3. Be sure to find an SEO service provider and look at their cases.
Before cooperating, be sure to check the website optimization cases they provide, contact the case companies they provide, and examine the quality of their services. There are also some service providers who are unwilling to provide cases and will find some excuses to refuse. Most of the excuses are "We cannot provide cases in order to keep our customers confidential!", "Cases can be provided, but they need to be cooperated with each other" and so on. In fact, behind these excuses, it reflects their lack of strength. If their own website rankings are not very good, then basically there is no need to consider it.
Through the above three points, we can make a preliminary judgment on the SEO service provider. A more accurate judgment requires us to pay attention to details in cooperation, and then use the details to judge the other party's service quality. Finally, we hope that our SEO customers can master the introductory knowledge of SEO and work hard for their own corporate websites and for the successful selection of SEO service providers! This article was originally provided by the Hong Kong and Macao tourism website served by Wang Shifan. Please indicate www. cctyou.org copyright information!
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