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What is the purpose of SEO optimization? Ranking on Baidu's homepage allows more users to search and increase website visits. Baidu's homepage is limited, but competition is infinite. For a popular keyword, Baidu promotion can grab a few, Baidu How many more seats will be occupied by products (knowledge, encyclopedias, news), and no matter how many high-weight websites occupy the positions inadvertently, how many positions will be left for grassroots webmasters? Moreover, such positions are precarious, and they are anxious and afraid of search engines. During an update, the website inadvertently violated the "rules of heaven" and was demoted. SEO makes webmasters become cautious and busy, and even completely ignore one of the most important factors, which is the "users" who bring benefits to themselves!
At present, many companies attach great importance to SEO optimization and want to use this method to make their websites appear at the forefront. What are the benefits of ranking at the top? I recently chatted with a webmaster who is a loyal executor of SEO. In order to They have found a living space on the Internet and even traveled south from the far northeast to Jiangsu. The keywords optimized by their current small team are on the Baidu homepage. However, the benefits obtained are only enough to cover rent and food expenses. The value of one keyword is I think this friend knows how big it is. It is also ranked on the homepage of Baidu. Different keywords have different values. Many people rush to the homepage, but it is difficult to estimate the value of this keyword. This webmaster friend is still doing daily maintenance work to rank this keyword on the Baidu homepage. Let more users truly understand and improve the visibility of your company. Search engines are valuable for users to discover new websites, which requires analyzing user needs based on user usage.
Everyone knows that the position of a website in search engine rankings is very important. If it can appear at the front, the traffic will naturally be greater than other positions. Therefore, webmasters will continue to study how to make the website appear in the search results. get a good ranking. However, it is not necessarily possible to convert many effective users on this basis, so at this time, the user experience must be considered and better value can be achieved based on the user's situation.
In the era of Internet development, search engines are loved by everyone. In today's fierce market competition, various companies are constantly investing in promotion. However, search engine work is not a one-shot job. It takes time. If you are engaged in this industry, you must be creative and combine the experience of previous people to take the path of search engine optimization better and bring greater use to your business. .
Here are some experiences on helping website optimization to share with you. I hope you can run your own website better.
1. The help of text links in website optimization
Text description is very helpful for the search engine optimization of the website. Prominent text links can make spiders think it is the focus of the website when searching, because it requires a very detailed understanding of the website content to understand the keywords of the website. After inspection, the quality of website content can make spiders give a very good evaluation to the website, which can also help the ranking of the website, thereby better improving the ranking of the website.
2. The auxiliary role of image links on the website
Webmasters must all know the auxiliary role of image links in website search engine optimization, so they must pay attention to the quality of website image links to improve the website. At present, some large portal websites seem to attach great importance to pictures, especially pictures of beautiful women and famous people, which can almost bring considerable traffic to the portal website.
3. Website links are clear and concise
The quality of website links affects search engine crawling, so you must give search engines a clearer route, which can facilitate crawling and capture more content. Therefore, it is necessary to make text links on the website. , can continuously increase the number of keyword external links on the website and realize the value of the website.
It is still necessary to conduct serious research to make your website perform more prominently in search engines and have a greater chance of being discovered and clicked by users. More importantly, you must often observe the ranking of the website, conduct analysis, and constantly Summarize experience to improve your own capabilities to maximize the conversion rate of the website. When performing search engine optimization, the customer's choice may determine the value direction of this keyword in the future. The more targeted the customer optimization orientation, the higher the value of this keyword. If you simply pursue high-end users, or there are few Internet users If the product is optimized, you may get far less than you pay! This article is constructed by Shenzhen Website: http://www.zijiren.net and sent to A5 Webmaster Network. Please leave your address for reprinting, thank you!
(Editor: Yang Yang) The personal space of the author Shenzhen Foreign Trade Website Construction