On August 16, 360 launched comprehensive search in a low-key manner. In just two weeks, 360 search became a hot topic on the Internet, and the war between 360 and Baidu was about to break out. During this period, the author saw it from the webmaster website and SEO forum Go to a large number of statistical posts, including A5 forum and seowhy forum. Judging from the voting results, most webmasters and SEO staff support 360, and many webmasters and SEO staff place their hopes on 360 comprehensive search in the future, believing that 360 search is a life-saving straw for us webmasters. In fact, This is just our wishful thinking, an empty fantasy.
Search engines rely on technology, not human intervention
If we ask which domestic search engine technology is the most powerful, we will answer without hesitation: Baidu. This is understandable, but compared with Google, Baidu’s technology still needs to be improved. For example: we publish articles on our own blog, and then go to major webmaster websites to submit articles. As a result, the article on our blog However, the high-weight websites we submitted were quickly included by Baidu. There are many similar technical problems. Baidu officials also stated that they would improve the accuracy of the algorithm, but there are still a lot of problems that have not been solved.
360's search engine technology is definitely far behind Baidu. Although there is now a 360 Spider, the technology is not "mature". Just imagine if 360 really launched its own search, how can we grasp the imperfect technology? Search results for good users? It’s a very simple question. If technology is not good, manual labor is required. Baidu has learned from this. Let’s imagine that such imperfect search engine technology will force the users targeted by 360 Search to change. It’s very interesting. Maybe 360 search will be more "commercial".
As webmasters or SEO personnel, we are just pawns
Search engines and SEO are originally the relationship between game makers and game participants. To be realistic, we are all their pawns. The only thing search engines worry about is ordinary users, and we are just one of many ordinary users. So there is no need to imagine that 360 or Baidu will take special care of our group of users. In fact, we do hinder them from obtaining more benefits. For example, SEO is the scavenger of the search engine, responsible for helping him clean up more Internet garbage. , let better websites rank in the first few pages of Baidu, so that a large number of users use Baidu. If the first few pages of Baidu are all garbage sites except for a few bidding websites, this will definitely make more users stay away from Baidu! Any website that loses users will die. If I were Baidu, I would also control the development of SEO, because I know that the number of scavengers is enough!
360 is not following Lei Feng, this is cruel market competition
Everyone should know that 360 has always been a gangster, but it is just under the banner of various nice things. Moreover, this is inherently cruel market competition. Either you die or I die. Of course, 360 initially thought about how to make users accept it. For his 360 search, he has to please users first, and then he can get benefits after he has a certain number of users. First promote your product, then let users accept it, and finally make a profit, it’s that simple. Now 360 is promoting its own products, and this promotion method is also very clever. There is no need to advertise. The webmaster and SEO staff write soft articles for free to advertise 360. You can use the webmaster tool to check the "360 Search" in the past week. The Baidu index of this keyword is close to 2,000.
Webmasters and SEO personnel who have been "squeezed" by Baidu for a long time will naturally support 360 strongly when they see 360's slogan. Sadly, we have become guinea pigs and free promoters for 360 Search. Think about it, if we have to serve two girls in the future, what will it be like? 360 is not imitating Lei Feng, 360 wants to make profits. As for who really takes grassroots individual webmasters or SEO personnel to heart? It is better to rely on yourself than to rely on others. If you can make a profit by building a website without SEO and Baidu, then you will really succeed!
Original article from: http://www.dsgam.com First published in A5. Please reserve the address for reprinting. Thank you!
(Editor in charge: Chen Long) Author I am Xiaosha’s personal space