Hello everyone, I am Hongtu Internet. For a website, a good keyword layout not only helps to optimize the orderliness of website keywords, but also makes website content editing more orderly. The more detailed the keywords are, the smoother the later website content planning will be.
When arranging keywords for the website, we must pay attention to the core keywords, which should be refined rather than numerous. The weight of each page is certain. Too many keywords will only make website optimization more difficult. Generally, no page is optimized for only two or three keywords. When planning content, it should be more targeted.
When selecting core keywords, there will definitely be some eliminated keywords that are deemed inappropriate as core keywords and would be a pity not to use them. We call these keywords secondary keywords, and we can distribute them in columns (categories). Optimize the page; you can also add some synonyms with good search volume to the page keywords for optimization.
Long-tail keywords are generally optimized with content pages; they appear in the title and body of the article. It is a good habit to write down the long-tail keywords and long-tail keyword links of each article and make a link list. In this way, when writing a new article, if any long-tail words that have appeared in the article before appear in the article, you can directly Add link. At the same time, for long tails that are more difficult to optimize or have high directional conversion rates, you can appropriately make some external links for optimization.
The same keyword should not appear repeatedly on multiple pages. This will only cause competition within the website. Search engines will only select the most relevant web pages to rank first. Optimizing multiple pages will only cause the dispersion of weight.
So how to layout keywords?
1. The first thing our webmaster friends should consider is tag keywords. The keywords in the title tag must be the main keywords and should be placed at the front; in addition to the main keywords, the keyWords tag must also have target keywords, long-tail keywords, etc. In fact, we can insert long-tail keywords when writing articles; the main keyword should appear in the tag. It is best to insert all the keywords into it, and the sentences should be smooth.
2. The first place spiders crawl is the column keywords of our website, so you must pay attention when setting keywords. Generally, it is recommended not to have too many column sub-categories on a website, and only about two or three first-level columns are enough.
3. We must insert keywords appropriately into the article content and avoid over-optimization. For example, if ten articles are displayed on the homepage, then we need to insert keywords into three articles or four articles. There should not be too many keywords in each article, preferably around four. Moreover, it is best not to add anchor text to the articles in the new site, but just bold the keywords.
4. Keywords at the bottom of the website. Many webmaster friends will ignore adding keywords at the bottom of the website. In fact, keywords should be added at the bottom of the website, so as to show that the entire website is evenly distributed, and only when optimizing keywords can we keywords are improved.
When we arrange website keywords, we must be clear and organized, rather than haphazardly arranged. When setting keywords, they must have a certain relevance to our website. Keywords must not be concentrated. This will be beneficial to the keywords. optimization.
There is still a lot of content on the issue of keyword layout. Hongtu Internet has only briefly talked about it here. SEO technology lies in practice. Only by actually doing it can you understand the meaning. There are many deviations between what I did and what I wrote. Only by doing it can you know the problems that arise. Seeing and listening are just one of the ways of learning. Thinking and doing can make you continue to improve. This article comes from Hongtu Internet, Nanjing website construction, www.hongtunet.cn . Everyone is welcome to reprint and study!
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