SEO is a technical job, not a "network migrant worker". SEO is a mental job, not a physical job. This sentence was said by the former Nanjing SEO manager in a meeting. Of course, saying this does not mean that the manager understands SEO. In fact, the manager does not What is SEO? What he means by this is to let us use our brain power to bring greater profits to his company. After all, the manager used to do real estate, and marketing speeches are his specialty. The manager just uses his words. But we have to use our brains and hands in the following days. If we can't complete the tasks set by the manager, we will be classified as "work without brains" type of employees. Not only will the salary be small, but we will also be scolded. At first, we felt that the manager was really unscrupulous and unscrupulous. Now that I build my own website, I feel that SEO is really a mental job, not a physical job. Physical work is only done by migrant workers outside. We don’t move bricks and tiles, we just sit and type on the keyboard, which is not manual work.
Many people may complain that doing SEO is a laborious task. Posting external links every day and writing articles are exhausting. They are doing the work of "Internet migrant workers". If you are still doing the work of posting junk external links and If you copy and paste things on the site, then it can only be said that your incompetent team leader has caused you to suffer. Your team leader is instructing you on how to create online garbage instead of optimizing a website for user experience. Such people are not worthy of optimization. , to put it bluntly, he doesn’t understand SEO at all, and can only be a person who agrees with his boss and gets a salary of no more or no less; after these few major Baidu updates, it can be seen that Du Niang has begun to eliminate the collection sites, and it is not right to do the job of killing them all. It's possible. There are always things that slip through the net. Don't think that if you don't have K today, my collection station will be fine. You still won't be able to escape next time. Instead of exploiting Baidu's loopholes, it's better to cater to Baidu and jointly optimize the website for users. Letting users get the best experience is what an SEO specialist should do. A real SEOer will not go out of his way to create online garbage everywhere.
How to optimize your website today?
I won’t talk about the basic optimization within the site. The previous article "Optimization Techniques for Quickly Improving Website Ranking" has already explained in detail. If the foundation is not laid well, the difficulty of subsequent optimization will definitely increase. The internal optimization technology lies in the layout of internal links. Secondly It’s an original article. Don’t use the previous link sea tactics for external optimization. A newly launched website has tens of thousands of external links. Is it possible? If you have many external links, you may get K, but if you have few external links, you won’t. Do it selectively. Relevant and authoritative external links are enough. The next step is to write soft articles. There are too many successful cases of soft article marketing. Soft articles are a little different from SEO laws. Soft articles require that the entire article cannot mention the name of the product you want to promote, so that the viewer will feel You are describing another thing. If you mention the product you want to promote at the right time, it will arouse the curiosity of users and search for your product. If your product has no quality problems, then congratulations, you succeeded.
Nanjing SEO has seen many websites with only about 100 external links and only about 30 articles on the site, but they are firmly in the top three. This is SEO, easy and natural, with ideas. If you have not even read website statistics and website logs, Don't tell me that you are a webmaster, you are just an unthinking external link specialist or editor.
The SEO market has been ruined by "black hat" techniques and by quick-service companies. As a result, some people now use "black hat" techniques to take orders worth 3,000 yuan for only 300 yuan, which has become the price of migrant workers. There are also some "black hats" People who don't know any tricks pretend to be companies and deceive people everywhere, and the SEO market is in a state of chaos.
We are SEOs and "Internet migrant workers"!
Our work allows us to be ordinary and extraordinary, and the ordinary can quietly push the website to the first place;
What’s extraordinary is that you can’t see the priceless value we have created.
I am an SEO, and I enjoy the ups and downs every time I successfully optimize a website to the homepage!
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(Editor: Chen Long) Personal space of the author Chen Qi