This year’s Black Friday shopping season, technology empowers the shopping experience! The editor of Downcodes will take you through the latest trends: More and more consumers are using artificial intelligence tools, such as ChatGPT, to find the best discounts and easily complete shopping without leaving home. This survey reveals how technology has changed the traditional shopping model. From queuing to buy today's AI-assisted online shopping, shopping methods are undergoing earth-shaking changes.
As Black Friday approaches, more and more consumers are looking for the best shopping deals. According to the latest survey, about 44% of Black Friday shoppers this year plan to use ChatGPT and other artificial intelligence tools to find discounts without leaving home.
The annual shopping event has undergone tremendous changes in recent years, from the early midnight queues to online shopping during the epidemic, as technological advancements have led to a fundamental shift in shopping methods.
The survey of 2,000 consumers, conducted by research firm Attest earlier this month, showed that nearly half of respondents (48%) would use generative AI tools like ChatGPT to obtain product information and make purchases. inspiration. As technology companies like OpenAI and Perplexity AI roll out more features, it will become easier for consumers to find what they want during holiday sales. ChatGPT can even help shopaholics plan their shopping itineraries, including planning store visits, best deals, and restaurant stops.
However, many major retailers are also feeling wary consumers in the face of inflation and global uncertainty. Economic pressure is driving consumers to adopt smarter and more efficient shopping strategies, and more and more people are relying on artificial intelligence to help them make decisions. According to Attest's survey, nearly 40% of consumers said they have "complete trust" in artificial intelligence tools.
Not only consumers, but also large retailers such as Amazon and Walmart are actively improving their artificial intelligence capabilities to improve product recommendations and pricing strategies. Wal-Mart Chief Financial Officer John David Rainey said that this change allows people to see the future trend.
AI tools are playing an increasingly important role in Black Friday shopping. Although they are not perfect and occasionally recommend outdated information, consumers are still attracted by their efficiency and convenience, becoming the representative of a new generation of shopping methods.
Artificial intelligence is profoundly changing our shopping experience, and the convenience and efficiency of AI tools are attracting more and more consumers. Although challenges still exist, artificial intelligence will play a more important role in the shopping field in the future, bringing consumers a smarter and more convenient shopping experience. The editor of Downcodes will continue to pay attention to the development of science and technology and bring you more exciting reports!