Adobe has launched a free web application called "Content Authenticity" to protect creators' digital works from misuse, especially to prevent them from being used to train AI models. This application allows creators to add metadata to their works, including author information, creative process, etc. It is like adding an "ID card" to the work to ensure the ownership of the work. In addition, creators can choose to prevent their works from being used to train generative AI models, and Adobe’s Firefly AI is only trained using licensed content. The editor of Downcodes will give you an in-depth understanding of the powerful functions and future prospects of this application.
Recently, Adobe finally launched a much-anticipated free web app called Content Authenticity. The new tool is designed to help creators protect their works from inappropriate use, specifically preventing them from being used to train artificial intelligence (AI) models. The app is expected to enter public beta in the first quarter of 2025 and will be available to everyone, no Adobe subscription required!
Content Authenticity is an app that allows creators to add metadata to their digital works, which is important information such as the creator’s name, website, and social media handles.
Simply put, this is like adding an ID card to your work to ensure that everyone knows whose work it is. In addition, these metadata also contain the creation and editing process of the work, which is similar to the "nutritional information" of digital content.
One particularly important feature is that creators can choose to exclude their content from training generative AI models. This means that if you don’t want your work to be used to train AI, just opt out in the app, and Adobe will strongly support this option.
It’s worth mentioning that Adobe’s own Firefly AI only uses authorized content for training.
Additionally, the metadata added to the app is designed to be difficult to remove and even persists in screenshots. This greatly enhances the protection of works. At the same time, Adobe will also launch a Chrome extension to help users view these content credentials on the website.
In fact, the launch of this app also responded to the aspirations of many creators. A survey by Adobe shows that 91% of creators want a reliable way to attach attribution to their content, while 56% are worried that their works may be used to train AI without their consent. . To this end, Adobe worked closely with the creative community during the development process to provide an effective solution.
Adobe emphasizes that web applications are developed in close collaboration with the creative community. It is designed to be used as a central hub for managing content credentials and will integrate with Adobe applications such as Photoshop, Lightroom and Firefly.
Now, interested friends can sign up for the waiting list on Adobe's official website and look forward to experiencing more convenient features on this new tool in the future!
Entrance: https://contentauthenticity.adobe.com/
Highlight:
**Adobe will launch a “Content Authenticity” application to help creators protect their works**
? **Creators can choose to exclude their works from being used to train AI models**
? ** The application is expected to be released for public testing in the first quarter of 2025 and is free to use**
All in all, the launch of the "Content Authenticity" application is an important step for Adobe to protect the rights and interests of creators and respond to industry calls. It also provides new ideas and effective solutions for the copyright protection of digital content. We hope that it will bring stronger protection to creators after its public beta.