Meitu recently released a series of AI products, the most eye-catching of which is MOKI, an AI video production tool. MOKI aims to simplify the video creation process. It uses a text-driven approach to generate AI video short films covering scripts, characters, videos, sound effects, etc. with one click. It focuses on four video forms: web short dramas, story picture books, animated short films, and MVs. . In addition, Meitu has also launched Qimi, an AI production and delivery platform for the game marketing industry, and upgraded its AI products such as Meitu Cloud Repair, Kaipai and Meitu Design Studio, further expanding its presence in the AI field.
Webmaster’s Home (ChinaZ.com) News on June 13: Meitu has released an AI video production tool called MOKI, which enables one-click generation of AI video short films through built-in video generation models and workflows. function. MOKI focuses on the creation of four video forms: web short dramas, story picture books, animated shorts and MVs, allowing users to simultaneously complete the generation of scripts, characters, videos and sound dubbing through text-driven methods, and in the generation process control in.
Official promotional video
The launch of MOKI is based on the problems discovered by Meitu in practice: when using the Wensheng video model to assist content creation, it is difficult to complete the story and the controllability is poor. In order to solve these problems, MOKI established an AI short film workflow covering the entire creation cycle to achieve a high degree of control:
Preliminary settings: including AI script creation, visual style selection, character design, and storyboard generation and modification.
Mid-term production: convert storyboards into video materials, generate videos, drive character speech, etc.
Post-production: Through functions such as intelligent editing, AI soundtrack, AI sound effects, and automatic subtitles, the materials are connected to complete the film.
In addition, Meitu has also launched Qimi, an AI production and delivery platform for the game marketing industry. It also covers the entire process and is driven by AI. From material production to analysis and plan creation during delivery, it is all assisted by AI. .
Meitu has also upgraded the following three AI products:
Meitu Cloud Repair V2: Enhanced AI batch refinement and color correction capabilities, improving the work efficiency of commercial photography customers.
Start shooting V2: Upgraded AI script, AI digital human, video translation and one-click packaging functions to help creators of oral videos solve problems such as planning, production and monetization.
Meitu Design Studio V3: Improves AI batching capabilities and AI product video creation capabilities, supports multi-person team collaboration, and improves the production efficiency of e-commerce material design.
At the same time, Meitu has launched a cool design service, allowing users to easily find professional designers to meet their design needs.
The launch of MOKI and related products, as well as the application of AI technology in video production, design and marketing, demonstrate Meitu's in-depth layout and innovation capabilities in the AI field, and is committed to promoting industry development and application implementation through AI technology. Although the actual effect of MOKI has yet to be evaluated by users after they experience it on July 31, the potential demonstrated by its publicity has attracted widespread attention from the market.
Meitu has demonstrated its strong strength and future development direction in the field of artificial intelligence through the release of a series of AI products such as MOKI, bringing new possibilities to the video creation, design and marketing industries. The actual user experience of MOKI in the future will become an important indicator to test its technology and market competitiveness.