Google's latest multimodal AI model Gemini has attracted widespread attention and controversy for its interactive capabilities in promotional videos. The real-time interaction effects shown in the video were revealed to have been processed through post-editing and prompt word engineering, and this discovery immediately sparked heated discussions in the technology community and social media. Many netizens questioned Google's marketing methods, believing that this approach may mislead the public's understanding of Gemini's actual capabilities.
Faced with doubts, Google admitted that there was indeed a delay in editing in the promotional video, but the company also emphasized that Gemini, as a multimodal model, has real and powerful core functions and technical strength. Google says Gemini is able to process and understand a variety of types of data, including text, images and audio, a feature that makes it very innovative in the field of AI.
The market's response to Gemini is showing a polarization trend. Some experts and users believe that Gemini has been able to compete with the current leading GPT-4 model in multiple metrics, and even performs better on certain specific tasks. However, there are also critics pointing out that Google may be overstated during the publicity process, and this marketing strategy may cause damage to the company's credibility.
This controversy not only involves Gemini's technical performance, but also triggers extensive discussions on the marketing ethics of AI products. With the rapid development of AI technology, how to balance authenticity and attractiveness in publicity has become an important issue facing technology companies. This incident by Google may prompt the entire industry to reflect and adjust its marketing strategy.
Despite the controversy, Gemini's launch undoubtedly marks an important advance in multimodal AI technology. As the technology continues to mature, we have reason to expect Gemini and its subsequent versions to show real value in actual applications and bring more innovation and breakthroughs to the field of artificial intelligence. At the same time, this incident also reminds us that the importance of maintaining rational and critical thinking while enjoying the convenience brought by AI technology.