I have been exposed to the Internet for many years. If I have learned some Internet knowledge, I can naturally handle domain name settings and website programming by myself. However, these are only the basics of making money online. I believe that most of the people who are interested in this article are just now. You are a newbie! After all, most people are still looking at the website but there is not much traffic. Baidu’s ranking is the first choice for webmasters to get traffic, so let’s start with it. The following is what I have learned in the past year. Personal experience of building a website during the period:
I built two QQ space stations. It is said that the traffic is very large, ignoring the fierce competition. One is the QQ space code and the other is www.kjzgksw.cn. Let’s compare these two websites to illustrate Baidu’s quirks.
Let me first talk about the importance of domain names. The two domain names are done together. At the beginning, the same process is used to update the pseudo-original ones every day. However, the domain name lian9 ranks higher in Baidu and has higher traffic than the domain name kjzgksw. Everyone should know which domain name is easy to remember at a glance. Search engines focus on user experience and experience in domain names.
Secondly, it is very important to keep updating. I did some experiments on that easy-to-remember domain name. The articles in some columns were updated every day, and some columns were updated once a week. After a month, the articles published in the columns updated every day were deleted in a few hours. It has been included, but it will take several days for the columns that are not updated frequently to be included. Therefore, when updating the website, it is best to update all the columns, so that Baidu will often include your new articles. Moreover, when I updated the website, the QQ widget column was updated frequently. As a result, this keyword ranked fourth on the first page of Baidu. There were 4 million search results at that time, and QQ widget did not appear in the website title and description at that time. Related keywords.
Third, originality is the most important. Although most of the articles on my website are pseudo-original, articles with a high degree of pseudo-originality rank highly, and after being included, this page will basically not be deleted by Baidu K. Those who copied Most of the articles that remain unchanged will be deleted by search engines after a period of time after they are included. I also observed some websites that ranked high on Baidu. Some websites did not have many articles on the site but they were all original and ranked very well. There were also some websites that had many articles but they were all processed articles and ranked very well.
Fourth, the website structure must be reasonable. Since my website was built together, I chose the same set of templates and CMS, but did not choose the same keywords. As a result, most of the main keywords were on the fourth page of Baidu. Occasionally, Baidu After a major update, it was ranked on the first page for a few days, and the newly listed domain name was also ranked on the fourth page.
Fifth, external connections are very important. Since I have little experience in building a website at the beginning, I heard others say that adding signatures to forums can improve rankings, so I found many forums that can add signatures to post posts, and made 2 of them. There was no effect for a week, so I stopped doing it. As a result, the IP increased sharply after another week, because the ranking went up. The website lian9 reached the third page of the QQ space for the keyword, and there were many articles. As long as it was included by Baidu, , search for the title and it will be displayed on the first page. The long-tail keywords on the internal pages rank very high. Generally, the search results of about 100,000 items will be ranked on the first page.
Sixth, website space is very important. Why do you say this? I encountered two things while working on the website that led me to believe this. Because the space I was in could not be opened twice, it happened in different months. The first time the website failed to open, one day later, the IP dropped by 20%, and the number of keywords also decreased. It took a week to recover, but the second time the same thing happened, and within the next 10 days, the IP dropped by about 30%, and The number of keywords from Baidu dropped from more than 1,300 to about 800. The losses caused by poor space can only be absorbed by yourself.
Seventh, don’t change the website title randomly. Once the website title is finalized, don’t change it again. I have changed it three times. Take the keyword QQ pendant as an example. When I found out that my website ranked fourth for this keyword. , I just want to get him to the first place. Although the traffic of this keyword is not high, I said that the title and description of my site did not have this keyword at first, and then I added some QQ widgets to it. keyword, the result was ranked 6th, and the homepage snapshot was also 2 days late. When the title was changed for the second time, it fell back to 8th. The snapshot returned to the time when the title was not changed 2 days ago. A week later After the third change, the keyword was hovering on the first and second pages, and the snapshot changed to the previous one. Therefore, every time the title is changed, the snapshot of the homepage of the website will be abnormal. The ranking may not be good either.
Eighth, don’t go against Baidu. Do things in moderation. If you go too far, it will be bad.
The above is my feeling after working on a website for a year. The veterans are laughing at me. Don’t scold me for not writing an article well for the first time. Just give me a brick. Isn’t the search engine very good? There are many factors in it. Even if The same thing happening at different times will have different effects. Just like what some SEOs say, studying search rankings is just a feeling.
Under AD, QQ space code http://www.lian9.cn My QQ: 51125330 Welcome to exchange experiences and exchange connections.