Throughout May, the weight of the homepage of Hefei Liren Gynecological Hospital www.lr120.com has been declining, especially the number one SITE is not the homepage. I personally summarize the following reasons.
1. Friendly links
Hefei Liren Gynecology Hospital has many websites, especially the new site is linked to the Hefei Liren Gynecology Hospital website, which seriously affects the weight of the homepage of the hospital's main website.
In addition, there were several loopholes in the hospital's old website. In the background, the entire site was hacked with a webshell, and some internal links to stock and game private server sites were hung on the inner pages. This also seriously affected the weight of the entire site, and may even The risk of being dropped directly by Baidu. Recently, I have removed all internal page links to the site's stock and game private server sites, and the backdoors of the site must also be uprooted.
2. External links
Throughout May, the number of external links on Baidu for Hefei Beauty Gynecology Hospital was generally 1,600+. This external link never goes up, which seriously affects the weight of the entire site. The weight of the site needs to be increased urgently and Baidu's external links should be improved.
3. Entire site traffic
During the entire month of May, site traffic was basically stable. Compared with the previous period, site traffic basically did not increase significantly. Increase promotion efforts and increase site traffic.
4. Big adjustment of search engine data
The algorithms of Baidu and Google are being adjusted recently. Baidu, in particular, is stricter about the inclusion of new sites. Of course, it has some requirements for the inclusion of old sites. In addition, Baidu directly deleted external links from blogs. It is necessary to master the main algorithm rules of Baidu and Google as soon as possible and improve the keyword ranking.