An important way for a website to quickly increase its reputation and traffic is to find high-quality external links, but there will also be difficulties of one kind or another when doing external links, such as how we should determine the quality standards and exchange strategies of external links, etc. A series of questions. In response to this problem, combined with some of my own insights, I would like to give you some suggestions.
First of all, it is necessary to confirm that external links are very important for new website search engines to crawl. This has a great effect on website PR, especially high-quality external links. As for how to find them, it depends on the network of the webmaster. .
Let’s talk about the effective ways to increase external links, which are also common methods we use.
1. One-way link, 2. Resource sharing, technical experience sharing, and soft articles. This is also a very good way to increase external links (I have only recently become familiar with this method. I don’t dare to show off because I am not very skilled, haha~) 3. Exchange links with peers or related industries. If you are lucky, you can encounter many good resources. 4. Find sites in related industries to study their external links, and you can also get external links from them. In addition, Chen Di also mentioned some other methods. Although there is no common sense, it is necessary to mention 1. Purchase text links, 2. Social network ask Aiwen, Baidu knows, forum signature 3. Human flesh message blog, forum message 3. Join DMOZ, website site Catalog 4: Blogs, forums, group building, group posting, these methods can be chosen as appropriate, because Zhenzhong has not used corresponding methods in website external link construction and it is difficult to say whether they are good or bad.
Let’s talk about the problems I encountered in the construction of external links on the website, how to determine the quality standards and exchange strategies of external links.
First of all, don’t pay too much attention to PR. PR is not the only measure, but it is also a measure. However, you should pay attention to whether the other party’s PR is the result of hijacking.
Secondly, we need to look at the site’s inclusion volume in search engines, the snapshot update time, the number of backlinks, whether only the homepage is included, whether the homepage is downgraded, and whether the homepage is K-listed, from which we can judge whether the website has been demoted. K won’t do it.
The third is to look at the number of external links on the website. Do not link to a page that has more than 50 external links.
Fourth, the increase in the number of external links is a gradual process, and there should be no sudden increase or decrease. At the same time, try not to connect to irrelevant sites or sites with low weight. It should be pointed out that do not exchange too many links with the same server under the same IP, otherwise it will have bad results.
Fifth, please note that the other party uses Disallow: / in the description of robots.txt: / Directory name with friendly links, friendly links are called using js or placed in the IFRAME frame, links are added with nofollow tags, etc. Such links are meaningless (this is not I understand, I haven’t done it specifically, so I’ll show it here first). The other one is to use the <title> tag in a href properly, but I don’t understand what it means. I will share it with everyone after I learn it.
The last and most critical thing is to check your external links regularly. If there are K’s in the external links, clean them regularly. During the deletion process, look for new ones to add in time to ensure the dynamic changes of the external links. However, it needs to be pointed out that deletion When you are on the website, you should contact the other webmaster in advance. I feel that this is a basic quality of life. (This article is contributed by the webmaster of www.5188ptc.cn)