"Wireless" opportunities, are webmasters ready? - A brief discussion of the opportunities that 3G brings to webmasters. In the first half of 2009, 3G was the focus of national attention. China Mobile, China Unicom and Telecom promoted 3G everywhere. It can be seen that 3G is what people talk about after dinner. In such an environment, I think 3G will bring "wireless" opportunities to us webmasters.
1. Opportunities brought to webmasters by the 3G era
The issuance of 3G licenses, the ubiquitous promotion of 3G, the commercial trial on May 17th Telecommunications Day, the debate over timing or recording traffic, everything is related to 3G. Have the majority of webmasters sensed that 3G is coming? In the 3G era, three countries are competing against each other. Operators are fighting to the death for users, and preferential policies are emerging one after another. In this hot era, have the majority of webmasters sensed the opportunities? There are 253 million Internet users in my country, but there are 633.84 million mobile phone users. If these In the near future, all users will invest in the 3G camp (regardless of whether they are China Unicom, China Mobile or China Telecom). Then our Internet world will be so prosperous! Webmasters, are you ready for a big wallet?
3G mobile phones, 3G Internet cards, etc. are all inseparable from Internet applications, and as a provider of Internet applications, our webmasters will have unlimited business opportunities. In the 3G era, more people will access the Internet because there are no restrictions on the time and place for accessing the Internet. People can read news and videos online while waiting for the bus. They can also learn about national events in real time through wireless Internet access when they are on a business trip. These ubiquitous Internet applications are opportunities for our webmasters. Our website will get more traffic, and we, the webmasters themselves, will get more income.
2. What preparations should webmasters make in the 3G era?
(1) Optimize the page
The viewing area of mobile Internet users is limited, and except for China Telecom, traffic charges are currently charged. Therefore, I suggest streamlining the website, simplifying the web page, removing some fancy advertisements, and improving browsing speed. I won’t go into specific methods. Webmasters are all SEO experts and will definitely be able to solve this problem.
(2) Website promotion
First of all, the three major operators will promote the benefits of wireless Internet access for us. The more people go online, the more traffic we will get. In addition to regular soft article promotion, posting, friendly links, etc., I suggest strengthening cooperation with operators. For example, China Mobile will launch a software store (similar to Apple’s software store), which provides a good opportunity for our download site. I won’t give examples of other types of websites. Cooperation needs to be developed. I’m just giving some ideas.
(3)User experience
When we build a website, we must put the user experience first. The first point above to optimize web pages is to focus on user experience. My opinion is that the content of the website should be something that users really care about, rather than deceiving traffic or clicks. This is not a sustainable development approach. There are many types of websites for specific content, please optimize as appropriate.
(4)Profit
Whether the website is profitable is what webmasters are most concerned about. I suggest that the type of advertising should be mainly wireless advertising. Whether users surfing the Internet on mobile phones browse information or download songs, they are basically still mobile phone users. We cannot focus on traditional wireless advertising. Instead, we should increase advertising in this category. Downloads of ringtones, mobile themes, Fetion, etc. should all be profit points for future webmasters.
The majority of webmasters should take the development of 3G as an opportunity to quickly strengthen themselves and realize their entrepreneurial ideals. We believe that the next Google is around us. Webmaster.com first launched the original 3G Information Network (http://www.3gogogo.cn/). Welcome everyone to visit the 3G Information Network.
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