I accidentally browsed A5 today and saw this article " 19 Effective Website Promotion Methods " discussing website promotion. It was very long, so I read it with patience. It's very well said. It basically covers all the website promotion techniques on the Internet, but at the same time, it made me think about another question. Among so many website promotion techniques, which one is suitable for my website? However, the different website promotion methods caused by different website positioning are also absolutely different. No one website can use so many so-called website promotion methods at the same time.
Heartbreak is here to briefly talk about how to choose your own promotion method according to different website types. If your website is just a so-called article site or QQ site, compared with other sites, neither the domain name nor the content will be distinctive at all. Here, several article pages updated every day are copied from other places. The purpose of promotion is to obtain external links to improve the search ranking of the website, thereby increasing its own website traffic. If this type of website uses those so-called QQ Group promotion, mass mailing, etc., cannot achieve the purpose of promotion at all. Let’s talk about the more suitable website promotion methods for traffic-type and brand-business websites respectively.
Traffic-based websites: Traffic is divided into two types. One is real traffic, which is useful traffic. IPs that are helpful to the conversion rate of the platform that generates benefits for the website are tentatively defined as valuable or targeted. sexual flow. The other kind is traffic that comes but does not bring any value to the website at all. For example, my website (http://www.zenyangjianfei.cn) is about weight loss. If you use some very sexy techniques to remove those so-called stinky ones, If a man promotes it, even if he can bring you a thousand IP traffic that day, how valuable is this thousand IP traffic? I believe every webmaster can figure this out. For pure traffic-based websites, I personally think that search optimization is still the most important means of daily promotion, because most of the profit model of this kind of website is the conversion of traffic to certain advertising alliances. According to statistics, 80% of the traffic of this type of website comes from search engine. This type of website is more suitable for SNS website soft article promotion method, submission to website promotion method, search engine promotion method, soft article forum promotion method, blog promotion method, etc.
Brand business websites: This type of website usually relies on a single advertising alliance to obtain benefits, but it is not excluded to use advertising alliances to fill in. After all, sites like SINA also put GG ads, but the most important thing is The source of income is advertising, with monthly or annual subscriptions. You can check out the webmaster website admin5.com that you often visit. Everyone should know this. This kind of website cannot put search first when promoting it. What is needed is a marketing method, just like the original Kaixin.com. If the three words "Kaixin.com" are used from the perspective of website optimization, If you think about it, it won't work at all, and no one knows what the three words "Kaixin.com" are for. Now you can look at the index of the three words "Kaixin.com" on Baidu. The promotion of soft articles occupies a big position here. This kind of soft articles is not a patchwork of articles. A URL can be called a so-called soft article. There are also methods such as the email automatic reply promotion method, favorites promotion method, email promotion method, SNS website soft article promotion method, SNS website API cooperative promotion method... and other methods mentioned in the article. After all, they are suitable for this type of website promotion.
In fact, the types of websites are not limited to these two categories. Heartbreak is just a preliminary explanation of this point of view. There are many types and models of websites, and the promotion methods of websites are also diverse. How to achieve the effect of getting twice the result with half the effort? See if you have found a promotion method that suits your website. In view of the so-called promotion methods mentioned in this article, you can go to the article mentioned at the beginning of the text to learn more about them in detail. (Text/Heartbroken)