It has been ten years since I came into contact with the Internet when I was in college in 1999. Although I am a computer major, I have never thought about building my own website before. I have spent more energy on program development and some novel technologies. I always feel that the more I learn and the deeper I study, the stronger my skills will be and the more chances I have to succeed in doing things. I don’t know whether I am a learning webmaster or a technical webmaster. It wasn’t until 2006 that I became a webmaster. The first website had a lot of ideas and wasted a lot of effort. It didn’t make a single penny and then it was shut down. Now that I think about it, that website could have been sold for several hundred yuan. At that time, I felt that one must be creative when building a website. To build a website that others do not have, of course it is difficult to do so. And later I discovered that even if you build a website that others do not have, operation is still very important, which means website promotion and operation. It makes a website more successful.
In 2007, the company was working on a 3D simulation project. I suddenly thought about whether I could put such technology on the real estate website and build a 3D real estate website. I checked some relevant information at home and abroad and found that there was basically no such website in China. I was excited. It was hard to control the situation, and he seemed to have seen the dawn of success. He just did what he said, and started to develop an online 3D house viewing program. The 3D program is easy to make as a stand-alone, but there are many problems that cannot be solved in the form of WEB. , there are also three-dimensional data that need to be opened from the Internet, browsing speed, including opening speed, etc. Many problems have not been thought of before. Fortunately, after more than a year of hard work, in 2008, the program was finally developed. My own 3D real estate website has also been officially launched. After I went online, I was eager to promote it. I communicated with many netizens. Everyone was very positive about my program and said that my website was creative and unique, which strengthened my confidence. However, after operating for a period of time, I found that the website traffic was very low, and almost no one came to send messages. I communicated with a netizen and he said that your website is very unique, but you should target people who buy, sell or rent houses. After arriving, I saw an empty website with no information at all, so of course I turned around and left. Yes, if you think about it from the user's perspective, my website has no value at all because there is no information, so I started sending information. At that time, I built a large and comprehensive comprehensive portal website with more than 20 sub-sites. . I'm alone, and I have to go to work, so I can't add more information by myself.
After a few days of thinking, I wrote several collection programs myself, including news collection, real estate information collection, and housing information collection. Through collection, my website was immediately enriched. Baidu included it from the first few pages to two. There are more than 10,000 IPs, and the number of IPs has increased from a few dozen at the beginning to more than 5,000 per day. The collected data can be used, but there are no 3D house types, and the characteristics of my website are gone. So when I have time, I add a few 3D house types myself, and I earn a few hundred yuan a month, all from the advertising alliance. , but the good times did not last long. The website I collected later was hit by a Trojan horse and could not be opened for a long time. My collection was also interrupted. Then the website was revised and I felt too tired. By the end of last year, I basically had no access to the website. Don’t care anymore.
Through this website, I have summarized some experience in building a real estate website.
First, if you are doing it alone or as a small company, it is best not to build a large and comprehensive website, but to do it in a small city and concentrate on it.
Second, it can be collected in the early stage, but it is best not to collect news, or rearrange it after collection. House information can be collected, because after you collect it from other websites, it is entered into the database. When displayed, the various information of the house The order is different from the original website, and Baidu and GG will not be smart enough to use that program. For example, the original information may be community name, house type, area, unit price, etc., and your website can display community name like this. , unit price, house type, area, etc. If the order is changed, yours will be original.
Third, when building a real estate website, you must integrate it offline. You can combine it with intermediaries and participate in some real estate fairs. In this way, after a period of time, people in the local area will know about your website and you will have stable traffic. .
Fourth, it is best not to use advertising alliances on real estate websites. Those advertising fees are too pitiful. If you have a certain amount of traffic and find a developer or housing agent, one advertisement may be more than your income from advertising alliances on the entire site. How many times higher.
Fifth, a creative website may not be successful, but a creative website is definitely more likely to succeed. My website is definitely a very unique and creative website. There is no website of the same type in China, but because I don’t know how to operate it, it didn’t succeed, haha. Failure!
I don’t want to throw away more than a year’s work. My website now sells the source code. The website is average, mainly the three-dimensional function is the biggest feature. If you are knowledgeable, you can talk about it. Go to the website to have a look. You can also add me to 3wfang.cn. QQ: 174034842