Everyone must be familiar with advertising alliances, but how much do you know about these advertising alliances? Today I will talk about the three major advertising alliances. First of all, let me explain that the three major advertising alliances I want to talk about refer to Baidu, Google, and Sogou.
1. Registration review time issue
When we register a new account, these advertising alliances must be reviewed to see if your website is suitable. My personal feeling is that Baidu is the slowest, and Google can usually pass the review the next day during working hours. Sogou is slightly faster than Baidu. If you already have an account and you want to use some of your information to apply for a second account, it is relatively easy to apply for Google. If you don't want to use Baidu, you will not be able to pass it. Sogou is also easy to pass the second account.
2. Password setting and retrieval time
Baidu's advertising alliance account password setting requires uppercase and lowercase letters plus numbers. One password needs to be set in three ways. I think if you don't record it, it will be easy to forget. Maybe Baidu is also thinking about security. Google requires letters plus numbers, no uppercase or lowercase requirements. Sogou is an arbitrary password, you just need to set it to a long enough number of digits. From the perspective of password settings, I think Google is relatively more user-friendly, Baidu is too harsh, and Sogou is too unsafe.
If you don't remember your ad network password, you can retrieve it via email. I wonder if Baidu does not support this function. I have never received a retrieval email for my 126 emails. So up to now, I have been unable to apply for a second account and cannot retrieve my password. Could you please send them an email to explain this matter? Baidu staff responded to the email a week later and said that you should use EMS to send your personal information to their headquarters. I encountered that the money to send ems was not as good as that, so I went to buy an account. At this point, I think Baidu Advertising Alliance is not doing a good job, at least it is not humane. If the 126 mailbox cannot be received, it will not find its own problems, but will always cause trouble for customers. Google password retrieval is very fast, it can be retrieved in a minute at most. It takes about ten minutes for Sogou to retrieve the password.
3. Advertising type and unit price
Compared with Google, there are more types of advertisements, that is, newly registered users can choose image and text advertisements. Sogou only has text ads. Baidu has too many categories and is difficult to operate.
I have used all three major advertising alliances. The one with the highest unit price is of course Google, but it is easy to destroy your account. You may be blocked even if you don’t cheat, so you must be careful when using Google’s advertising alliance. The unit price offered by Baidu is lower than that of Google, but higher than that of Sogou. I did a test on my website fljsq.cn. After placing ads for the same month, Google's revenue was more than double that of Baidu. Sogou can earn up to tens of yuan a month.
To sum up, in general, Google’s advertising network is the best, and colleagues who have not used it can try it out. Here’s wishing everyone a belated Happy New Year. The above are some of my own opinions, which are relatively superficial. You are welcome to correct me and communicate with me QQ: 93065410 Luzhuba CMS: http://www.luzhuba.cn .