WordPress is a very good blogging program, and it is also one of the website building programs that many blogging enthusiasts like. WordPress not only has rich templates, but also has enough plug-ins for us to choose from. WordPress is also very good in search engine optimization. In terms of search engine optimization, it basically solves about 80% of the problems for us, but the remaining 20% of SEO work still needs to be done manually, and it is also very necessary. How can we do the remaining 20% well? What about jobs around %? Just read this article!
1. Keywords and description should be enriched
Keywords and description are very important for any type of website. This is the first thing search engines see. It can also be said to be the face of your website. It is related to the purpose of your entire website. Although some people say that this part The impact of writing on search engine rankings is getting smaller and smaller. However, this does not mean that this part of writing has no effect. If there are conditions and time, you should still try to fill in keywords and description well.
2. The blog title format must be reasonable.
Title is the text that is generally displayed in the title bar of the browser. The title format in some WordPress templates is like this "Blog title >> Article title" format. It is not recommended to use it. It is recommended to use the form of "Article title – Blog title", which can be used. Just modify the following code:
Modify the current WordPress template and replace the original <title></title> in the header with <title><?php wp_title('«', true, 'right'); ?> <?php bloginfo(' name'); ?></title>
In addition, try to include keywords in the title.
3. The title must contain keywords related to the theme of the website. This is also mentioned above. For SEO, the title of the article is the first content that search engines come into contact with, and it is also the essence of the entire article. Therefore, in When writing the title of an article, it is very necessary to put keywords related to the relevant website. For example: There is an article about IXwebHosting "How to use discount codes to save the most money." It is best to put IXwebHosting in the title and change it to "How to use IXwebHosting discount codes to save the most money" or "How to use IXwebHosting host discount codes to save the most money." Save money", so that search engines can quickly and well identify the content of the article, which will have an impact on your ranking.
4. It is best to add keywords at the beginning of the article paragraph. The title of the article is mentioned above, and next is the beginning of the article paragraph. The beginning of the paragraph is where the idea of the entire article lies. Therefore, it is possible at the beginning of the article. Add keywords. If you can't add them, don't add keywords. Don't add too harsh words. The keywords you add here should be reasonable. Don't add too many keywords. This will easily cause keyword stacking and will only result in "Counterproductive" effect.
5. Add tag attributes to blog posts
Many bloggers don’t pay much attention to the tag attribute, and it doesn’t matter how much they feel. If you think so, you are totally wrong. TAG can increase the user experience, and when search engines crawl content, they will also search for relevant tags. Pay attention to keywords. When writing blog posts, add keywords with tag attributes to your blog as much as possible.
6. It is best to have keywords in the URL of the page. The URL address formats used in blogs are all customized formats, so when customizing the URL address, try to make the URL address unique as much as possible, otherwise it will cause duplication of content. The search engine result ranking can be set to Pinyin or English. This depends on personal preferences. It is best to set the English address with keywords for the English site, which is very helpful for website optimization.
Note: There is a URL setting in wordpress that is a permanent link. Using this link requires your server to support the rewrite function (which is what we often call pseudo-static enablement). Use this link to confirm that the article title uses a permanent link, then you can set it yourself Page name.
In addition to the content introduced above, it is also possible to add corresponding alt attribute information to the images on the page, and confirm that these tags match the displayed content. This will help search engines better understand the content of the image. Of course, you can also add a few keywords in the alt. Don't have too many gates, otherwise it will be piled up, which is cheating and will be blocked by K.
Doing SEO optimization requires the accumulation of bits and pieces, continuous improvement, and summary. If you are interested in WordPress development, you can take a look at WordPress’s Chinese translation document http://www.wordpress.la/codex.html , all contents Translated from the WordPress official website, all knowledge related to WordPress development is available, and it will be of some use to bloggers who are interested in WordPress development.
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Thanks for Lianliankan’s contribution