Character determines destiny, and the same goes for website work. The growth process of a website has a lot to do with the personality of the webmaster. The author has been making websites for more than a few years. The websites I make are just like my own personality, with my own unique style. I want to talk about it here, and use it to show off (actually, it is a reference).
The first is the domain name. Everyone who has built a website knows that the first step in building a website is to register a domain name. Not to mention the importance of the domain name, the author pays great attention to the choice of the domain name. The benign effect of a good domain name cannot be underestimated. I tend to choose double-pin or numeric domain names with less than 5 digits. Nowadays, many registrations are full and no longer available. You can choose Sanjiao with 10 digits or less. At the same time, the name of the website must match the domain name so that it will be memorable. For example, Baidu is baidu. This way users can find it easily. If you can't find a domain name, go to the domain name trading forum and ask for help. It's worth spending money to buy a domain name that is easy to pronounce.
Secondly, let’s talk about space. Once the domain name is registered, you need to think about how to purchase space. The author has always believed that saving is the biggest prerequisite, because the website was not profitable in the early stage, so saving is the most important. So choose a cheap space, or borrow someone else's space. There is really no need to rent a server online unless you are running out of money. The highlight of building a website is the online test. As the website is basically completed, the software is gradually improved, and the hardware (such as server bandwidth) facilities can be gradually improved. Some websites do not need much bandwidth and do not need to buy a server, so you need to have a good understanding of the performance of the website.
Let’s talk about promotion methods. In the past, I had a bad habit of being too impatient and immediately posting to promote the site as soon as it was completed. Now that I have experience, I have changed my method. As soon as the website is online, it will be slowly promoted on a small scale to gain some small test netizens. Which website can be 100% perfect? Baidu cannot do it, so it depends on netizens to click on it to get insufficient information. Therefore, online websites cannot rush to promote them. , you can only make small fuss, otherwise the opposite effect will occur. SEO is also included slowly in this way. The author hereby suggests that in the early stages of a new website, it is best to prepare the content to increase its weight and ranking before promoting it.
Linking strategies are also a good approach. As far as grassroots webmasters are concerned, the most cost-effective promotion is SEO, so friendly links must be involved here. Just exchanging links everywhere for a newly built site without any PR value will definitely not work. The author believes that you should not make any friendly links within the first quarter of the website’s launch. If you have friends at the beginning, you can make a few external links. More often, it is better to get external links through blogs and soft articles. Forum signatures are not a good way. It must have been very hard in the first quarter before starting the website. It would be best to update the PR to 4 next time as much as possible. This is the basis for exchanging links, and the effect is also good. Of course, if the PR only reaches 3, you can also exchange some. Now most exchanges rely on PR. value.
Everyone wants to know how to make money. The purpose of making a website is always to make money. There are many ways to make money, and there are many ways to make money on websites, but they are very particular. The author’s experience is that I am not used to having a lot of affiliate codes as soon as the website is launched, and watching the income slowly increase by a dime every day. If this is the case, it is better to leave all the advertising space to the links within the website to improve the user experience value and increase PV. Good deal. The author recommends that when the website does not have thousands of traffic, it should not place any advertisements from advertising alliances. I am used to the clear interface of advertising positions, so generally I will not place too many positions. If the position is small, the traffic and click price will be higher. Also It is recommended not to rely solely on affiliate advertising to make money, but to make money by considering the target customer group.
Finally, let’s talk about the development prospects. When the website is launched, it is necessary to be far-sighted and plan for the long term, so that the website has long room for growth. I have had the experience of failure before. At the beginning, I only thought about how to increase traffic and had no long-term plan. When the website has a traffic bottleneck, I don’t know what to do. Only by having goals in everything you do can you achieve long-term development.
These are the author's analysis, not hard and fast rules, and should be determined according to the situation of your own website.
The article was originally written by [hippie], the webmaster of www.demleague.org.cn and www.xwdfood.com. Please keep the author's website for reprinting.