Before we get to the point, let’s look at a little story:
There was a flower vendor. She had to go early every day to sell flowers. It was hard work and she didn't make much money because there were too many people selling flowers. One day, an old man was buying flowers and said unhappily: "You guys only care about the convenience of transporting them, and don't consider the people who buy flowers. Look, the soil in the flowerpot is so thin. I will have to dig everywhere later." Soil. This city is not a rural area, so soil for flowerpots is so easy to find!"
The old man's words gave me a good idea: "Why do I have to compete with so many people to sell flowers? I can sell flower pot soil instead!" The next day, she and her husband dug a cart of black soil and packed it again. She put them into plastic bags for two yuan each. As a result, the cart was sold out at the morning market, and the profit was more than what she had earned from selling it in a month!
This woman is really very discerning. Instead of following others, she used her brain to find another way, and finally found another wider way to make money. To find another way is to break through the inertia of thinking, think about what others have not thought of, and use innovative ideas to open up new areas.
In fact, why aren’t we webmasters like this?
I believe that many webmasters have asked or seen other webmasters ask this question: What kind of website is easy to build? What type of website makes money?
In China's Internet environment, most grassroots webmasters seem to have become accustomed to imitating and following trends. When you see an industry that is popular, you will immediately start one. If you see other people’s forums doing well, you will create a forum. If you see a certain SNS that is good, you will immediately build an SNS. If you hear others say that a local website can make money, you will immediately create one. Local portals do not consider whether they have offline operations and social skills. In short, just follow others.
Although it is right to learn from the experience of predecessors, you must also consider your own conditions and abilities, and have your own ideas. The author of this article: Xiao Liu, the webmaster of www.rd12.cn , search "New Business World" on Baidu and you can see it on the first page.
For example, the industry now says that e-commerce will be the mainstream of the Internet in the future. It is true that many friends have joined the torrent of e-commerce, but what do we, who do not have our own specialty products, sell online? ?If you sell something that has no characteristics, it will definitely not sell. Being an agent is not a long-term solution. What should we do? We can change our thinking. E-commerce is nothing more than trade and transactions. The most fundamental ones are sellers and buyers. Then, we can provide third-party services specifically for sellers or buyers, such as providing some very practical services, or both. I think this is good to help novice friends who have just entered the e-commerce industry.
Of course, I just used the above example to express what I want to express. Even I have thought of this question, and my smart webmaster friends must have thought of it too.
In fact, each of us has innovative ideas and the ability to find new ways. However, because we stick to the knowledge we have learned, we always make judgments and reasoning based on known rules within a certain range, and the results are difficult to achieve. Breakthrough, this is the reason why most people can only do nothing.
Original articles from new business webmasters, original reprints are welcome!
Author Xiao Liu's personal space This article only represents the author's views and has nothing to do with the position of Webmaster.com.