Group buying websites have sprung up like mushrooms this year, but if netizens take a closer look, they will find that there are only a few truly powerful group buying websites. Just a few days ago, a "group buying fraud scandal" broke out in the Internet industry. This incident has attracted a lot of attention from netizens. has attracted strong attention. We must not only ask, how should we choose in the face of millions of group buying websites?
One thing that is very important for a group buying website is public relations and public relations with merchants. The very definition of a group buying website determines that it can only be used as a platform. In reality, just like a supermarket, many suppliers provide services for the group buying website. A commodity or product to choose from, and group buying websites provide centralized navigation to interested buyers, thereby generating a large amount of purchasing power. There is a connection problem. Many group buying websites are out of touch with merchants at this link point. , blindly pursuing the number of people, which led to this "group buying fraud door". Now it seems that the relevant national departments have paid great attention to this incident. This is actually a fraud in a sense! It violates the law and infringes on netizens. Benefit!
1288, the first group buying website to fall into a refund crisis, made a surprising change yesterday - it claimed on its web page that it had sold itself. "1288 Group Buying Network is for sale, the price is 100,000," reads the page of this website, and indicates that it has been "sold out."
This unconventional and self-deprecating move was surprising. The webpage stated that the price was "for sale at a 20% discount" and stated that it "currently has stable traffic and is suitable for operating small game websites." people". Yesterday, the mobile phone of Mr. Huang, the founder of the website, was always in a "no service" state. The person in charge only stated on the web page that the website had been sold for 100,000 yuan, but the transaction date was the 25th which had not yet come, so this information It is difficult to tell the truth from the false.
Group buying websites are the most popular Internet entrepreneurial direction this year. The idea comes from the American website Groupon, which provides group buying deals with huge discounts every day. According to statistics, there are currently nearly a thousand websites in China that offer group buying like this and even look very similar. Some group buying entrepreneurs told reporters that this type of website is just a copy of a similar website, and the initial investment is only a few thousand yuan. This may be the reason why a large number of such websites have sprung up to follow suit. But building a website is just the beginning. Group buying websites actually have to face very complex business processes.
It can be seen from the above that in the next period of time, a large number of group buying websites will be washed away in this round of shuffling. What is left in the end are group buying websites that are powerful, consider the interests of netizens, and have a sense of social responsibility. This is not only It is a purification of the industry, and it is also the performance of a responsible Internet person! We will wait and see!
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