In the current environment of abundant free resources on the Internet, it is not difficult for some novice webmasters to build a website. Find an IDC provider that is not expensive, and you can register a domain name, apply for space, and even provide free installation programs for forums or blogs. In this way, the framework of a website is built. But how to maintain the content after the website framework is set up? This is a difficult problem for novice webmasters. Regarding this issue, I have the following suggestions.
First, combine reality, highlight features, and insist on originality.
It is a well-known characteristic that search engines prefer original websites. This also provides a direction for the majority of novice webmasters, and is also a method taught by some SEO veterans, which is to insist on originality. Many novice webmasters are confused about where original content comes from. Starting from reality, everything from the development trends of the industry to personal development ideas must be viewed from your current situation. When it comes to creating website content, how about starting from reality? First of all, it depends on what industry the website is in, and the website will add relevant content accordingly. There are three original ways for novice webmasters to refer to.
(1) Completely original. I just write it myself. This is the most direct and effective, but it takes a lot of energy. This also requires relatively high quality for individual webmasters. They must be familiar with the development of the industry, be familiar with some trends in the industry, etc.
(2) Translation tools. This is a more labor-saving and original method. The more common one is the free GOOGLE translation tool. Novice webmasters can log in to some common or uncommon foreign websites related to industries, copy their content and translate it directly, and then make appropriate modifications. Although Google Translate is powerful, don't copy the translated content directly, because some translations are quite blunt, which will make search engines identify cheating, so you have to read the entire article and make some modifications before publishing.
(3) Essay collection. This requires relatively high visibility of the website. This is an original creation that leverages the power of the collective. If you are worried that the website is not well-known enough, you can use points, titles, small gifts, etc.
Second, keep track of the direction, persevere, and update the rules.
If it is a large website, it can be guaranteed to be updated 24 hours a day, but as a novice webmaster, the number of news updates every day is limited. Therefore, the website must be updated regularly, not 10 articles today and 1 article tomorrow.
(1) Baidu update time cycle
Baidu updates and inclusions are determined based on the quality and update speed of the website. If the website is updated quickly, it will be included faster, and the slower it is updated, the slower it will be included.
(2) Google update time cycle
Google updates are relatively stable. For the same website, thousands of web pages have been included in Google, but Baidu has not yet included the information. Baidu is also constantly improving the quality of its collection.
Third, update valuable news.
Don't just grasp the good and the bad at the beginning of developing your website. We must adhere to our own development characteristics and update distinctive and valuable news. Just imagine, if a user clicks on the website and sees news that is completely unrelated to the theme of the website, and all he sees is news about classmate Lei, he will definitely not come back next time. Therefore, as a novice webmaster, you must insist on updating valuable news related to the website theme.
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