There are three hurdles in life, namely, taking exams, getting a job, and getting a wife. Websites have two hurdles, the eleventh and the top three. Whether it is life or the website, each hurdle determines the quality of your destiny. Today we will talk about this hurdle of the website, the first hurdle, how to get over the eleventh hurdle. This is what I have encountered before. To break through this eleventh hurdle, we webmasters have to be careful and work hard. , cross it to welcome the dawn of Baidu homepage.
For a website I worked on, two keywords were ranked eleventh on Baidu for more than two weeks, but it couldn't get on the homepage, which was very distressing. This is because the weight of the website has not been improved to the next level, which has caused it to stay at the eleventh place for a long time. It took me some hard work to get over this hurdle, so I will briefly summarize:
1. Adjust the website structure. Some unreasonable navigation columns have been removed, and links to the homepage are set up for each inner page. Links to related content are added to the inner pages to make the structure layout into a tree shape, so that spiders can crawl smoothly. And I also added a site map at the bottom of the website, which is said to be helpful for inclusion.
2. Check for dead links. Use webmaster tools to check dead links on the website and remove them in time. If the website has many dead links, search engine crawlers will be unable to crawl it, thus reducing the search engine's weight on the site.
3. Check friendly links frequently. This is very important. If the site you are linking to is demoted by a search engine or even K-listed, this will affect your website. There are also some webmasters who will remove your link without saying a word, causing the website's weight to drop instead of rising. Therefore, I check the friendly links of the website every three or two days, and if I find a website that has been compromised, notify the other party to remove the link.
4. Update content regularly every day. Content is the blood of a website. Major search engines assign a very high weight to content. Search engines like fresh content that is useful to users. We must regularly update fresh and high-quality content every day (do users like your articles? Search engines will judge content based on bounce rate.
5. Add high-quality external links every day. Friendship leveling can also be regarded as an anchor text link in external links. Now Baidu still pays more attention to friendship links. I look for two high-quality friendly links on the same topic for the website every day. My principle is that there will no longer be many friendly links after they are refined, so my requirements when exchanging links are very high, including snapshots, collection volume, PR value, ranking, I have to check the number of directional links and the number of export links. In addition to friendly links, other external links must be built every day. There are many ways to build external links, so I won’t go into details here.
It is not too difficult to cross the eleventh hurdle of website. As long as we do these things well and improve the quality of the website, the ranking will naturally rise. Now my Xiangyi Herbal Four Times Silk www.mianmo123.net has passed the first hurdle. It skyrocketed and crossed the second hurdle, ranking second. It’s almost two o’clock in the morning, so I’m writing this today. I hope it can be helpful to webmasters who have broken through the eleventh hurdle. By the way, webmasters who want to exchange friendly links can add me at QQ: 530380826. We are also welcome to exchange experience in website optimization.
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The author Ni Shang has personal space for an appointment