I have been studying SEO for some time. I have seen some comments about Baidu through Webmaster.com and some well-known forums. However, most webmasters will get angry at Baidu's inexplicable punishment. As a webmaster, it is more You should analyze the situation of your own website instead of blindly blaming it. Xing'an League Talent Market summarized four possible reasons for Baidu's punishment.
1. The website server is unstable. The server is an important factor in the normal operation of the website. Some webmasters know that unstable servers will have a bad impact on the website, but in order to save some money, they still use these cheap servers. Baidu Spiders often cannot open content when crawling it, and in this case the website will be punished.
2. Website TITLE is frequently modified. Before the website goes online, as a webmaster, you must determine the keywords and direction of your website. Don’t make the text inappropriate. Don’t let search engines guess what the website is about. Keywords must be evenly distributed and not piled up. Make sure Good keywords should not be changed just because optimization has not yielded results for a period of time. Frequent changes in TITLE will also be punished by Baidu.
3. The quality of website content Content quality refers to whether the article is original. Both Baidu and GG now place a high position on the originality of the article. Only high-quality content will help users, and search engine services The target is the user. If most of the content of the website is collected and not modified, it is very likely that the snapshot will not be updated, regressed or not included. As webmasters, in addition to ensuring the continuous updating of website content, we must also ensure the quality of the content.
4. Good friend links will help us. If there are sites in your friend links that have been banned by Baidu or have been demoted, they must be deleted in time. If the webmaster does not find out in time, your website will also be included. Reduction, snapshot stop or regression, such a website is like a malignant tumor, which will eventually lead to your website being punished by Baidu. Xing'anmeng Talent Market hopes that webmaster friends can frequently check the quality of friendly links and delete them promptly if they are found to be bad.
As an SEOER, don’t let the ranking of your website affect your mood. If the website is punished by Baidu, first analyze whether there are any of these reasons. If it is confirmed that there are no these four situations and no cheating, go to the webmaster network and some Look at other webmasters' situations in famous forums. If it's a common phenomenon, you just need to keep working every day, and you should be able to recover after a while. I hope my sharing can give some help to my webmaster friends.
This article was originally created by Xing'an League Talent Market http://0482.11580.cn . Please indicate the source when reprinting!
Editor in charge: Yangyang author Juanzi Muzi’s personal space