To be honest, I only recently got involved in the webmaster industry, because I saw that my colleagues around me were more or less running Taobao websites and achieved very good results. I couldn't hold it in any longer, so I started here. Gold mining. Although we are webmasters, we still need to learn some knowledge about website construction and optimization. Besides, SEO is so popular now. Basically every webmaster knows some skills. We can’t be too amateur, so we found a training class and attended it. listen.
I have summarized my experience in attending the lecture and share it with you here. I hope you will benefit from it.
1. Know what you want and your motivation for learning
Participating in training always has a purpose. Some are to improve skills, some are to improve literacy, and some are for interest. No matter what your purpose is, you must know your own learning motivation, because different learning motivations mean different learning methods. For example, if I am illiterate, I have to write down everything the lecturer talks about in detail. But if you want to improve your skills, you only need to write down the superb techniques the lecturer talks about.
2. Lower your expectations for the effectiveness of training
One of the courses I studied cost 10,000 yuan, and it was said to be a one-month quick course. Although the advertisement advertised a positive rating of 93% or above, I consulted with several seniors and found that everyone was generally not interested in this course, and some even The senior classmate said that this course is not as affordable as the intermediate class. In fact, excluding everyone’s subjective factors, it is mainly because everyone’s expectations for this advanced course are too high. They always want to rise to the top, save time and quickly become a master in the industry, and then quickly To attract money, it is actually such radical ideas that hinder our learning process, because we always want to learn quickly, learn quickly, and ignore the SEO ideas and strategies taught by teachers. We paranoidly believe that skills are the most important. The course is naturally a tasteless one.
3. Don’t choose courses that are not suitable for you just to save money.
Although I chose the entry-level course that costs more than 1,000 yuan, it is the most suitable for me (it is not that I chose this course to save money). Although this course takes 3 months to complete, the lessons are very practical. , it helped me a lot. So I want to tell you here that when choosing SEO training, you must combine your own situation and make the best choice for you. Of course, on a rational basis, we must also formalize the institution, systemize the course, and satisfy the students. Conduct rational analysis and judgment in terms of degree and other aspects. And on the basis of choosing these, don’t involve too much money. Nowadays, the most courses offered by SEO training companies are thousand-yuan courses, which are generally acceptable to everyone, so don’t think too much about these. Since you are building a website, just Stop fussing.
4. Listen half to what the lecturer says and learn half of it.
I don’t mean to mislead you by saying this. Let me give you a simple example. In my elementary course, the lecturer said that when making external links, you can use the nofollow tag appropriately to avoid the transfer of your own weight. However, a discerning person will You can tell by looking at it that this is a website that is meant to deceive friends. Another thing is that when it comes to improving website management, the lecturer mentioned that message management should be done through user registration. But are these reasonable for a new website? It is definitely not reasonable. Because we are a new site, the user traffic and loyalty are not enough. If we are restricted to some rules and regulations, it will inevitably limit the initial development of the website. Of course, some of the words are not misled by the lecturer, but that the environments we are in are different. .
5. No matter how well you say it, it’s better to do it again.
One of the topics in my SEO course is soft article writing. When the lecturer talks about this, it can be said that the title should be novel and eye-catching, the content should be close to current affairs, the nature of advertising should be light, and the reasoning should be clear, etc. , in short, I talked about a lot of experience, but what happened after that? I still couldn’t write the article. Even if I wrote it, the article was not approved. In fact, writing requires more daily accumulation than external link assumptions. It’s not what you think. You can write well in writing, and it requires daily exercise. I have been working in A5 for a while. Through countless failures, I have concluded that the most important thing in soft writing is sincere sharing and persuasive cases. Even if your writing skills are not good, Okay, but articles written with care are different, and articles using cases are more practical. These two points of experience are obviously more practical than dogmatic writing techniques.
(Editor: Chen Long) Author zhizhuo23's personal space