This article explains how to increase your chances of successfully creating a great new website. Please remember that this refers to things that need to be done before website development, not issues to consider before going online. This article outlines the five most important aspects, namely keyword positioning, website innovation, profit model and subsequent development of the website.
1. Keyword analysis and positioning. This is related to the positioning of the content on the website you are going to develop. We should work in industries we are familiar with, which may be closer to success. Because of your familiarity, you will have very important first-hand original data, and then it will fully play its role in helping you make money. At the same time, you have to use some webmaster tools to check the popularity and competition of the keyword you are targeting. The higher the popularity, the more competitive it will be. If you have special advantages, you can consider doing it. Otherwise, it will be more difficult. You have to grasp this yourself.
2. Website innovation analysis. This includes content innovation and structural innovation. This is the most intuitive, that is, what our visitors can see directly. Some people may say that as a grassroots webmaster, building a website now is not for visitors, but for search engines. Please be sure to trust a well-designed website and believe that members will give you a high score. For example, my Xiangdang website is an educational model website. I use WORD and WINDOWS folders in the use of icons to give members a feeling similar to their own mobile computers. At the same time, make sure you don’t overdo it with flashy content, and appropriately intersperse images, videos, and other multimedia files that will help your site stay dynamic.
3. Feasibility analysis of website promotion. You should formulate a feasible promotion plan before the website is launched, instead of considering this issue after the website is online. Otherwise, after waiting for your website to go online, you will find that your website has many promotional limiting factors, such as audience Problems, lack of a platform suitable for promotion, etc. At this time, you will enter a difficult dilemma and regret that you should not have built this website in the first place! Therefore, you must make feasible promotion plans based on your own advantages before the website is launched. sexual program.
4. Analysis of website profit points. If you are just making a website out of interest, you can ignore this article. My experience is that it is currently possible to make money by building some e-commerce sites or industry sites, but it is more difficult for some content sites that rely on traffic to make money. Take my Xiangdang work summary website as an example. Last time I saw a webmaster saying "Monologue of Blood and Tears of a Model Website Webmaster: Don't be a Model Website no matter what site you choose." Today I will also talk about not being a Model Website. In addition to the large number of homogeneous sites and the difficulty of inclusion, I think the biggest problem with creating a model essay website is that there is no profit point at all. If you rely on fees, there are a lot of free ones online. If you join GG or Baidu Alliance, I found that Fanwen.com’s advertising matching is the worst among all websites. So in a word, you must first think about the profit points of the website before building your website.
5. Analysis of the website’s subsequent development potential. That is, the scalability of website content. This is an issue that many of us webmasters tend to overlook. Because since we want to make a website, we must think about becoming bigger and stronger. This is the confidence and determination we should have. To become bigger and stronger, we must consider the future development direction of the website, rather than just taking it one step at a time. Please imagine, if my website has over 10,000 members one day and the IP exceeds expectations, what should I do next and how should I continue to develop and grow.
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