The Internet has made global communication convenient and fast. The era of e-commerce has arrived. This is a new business civilization. While doing traditional foreign trade inquiries and actively participating in commodity trade fairs, we have also used foreign trade websites to develop the Google search engine market. It is an inevitable choice for foreign trade companies, so many foreign trade companies have a great demand for English SEO, but it is not easy to do a good job in SEO optimization of foreign trade online stores.
In view of the special form of foreign trade online stores, Yisou believes that for this type of website, it is still necessary to start from the following aspects:
First, we know that the general form of foreign trade online stores is very special. Pictures account for a large proportion of the website and the pages are relatively beautifully made. However, these are not liked by search engines because they do not recognize these things, especially Flash animation. At this time, we should prepare the text description of the image and the ALT tag text. This is the best SEO method for foreign trade online store images. It is to tell the Google search engine through this tag that this is a foreign trade bag. , not foreign trade shoes.
Second, online internal chain optimization. Usually in a foreign trade online store, the product information in it is rarely updated. It is nothing more than adding products and editing products, but there are only a few pictures after adding them. For those who like a lot of original information and text, It is a very troublesome time for search engines. At this time, what we have to do is to accurately and perfectly optimize the internal links and make anchor texts for the keywords of the online store products. It is best to have one between each product page. It is a link to the homepage. Related products can also be used as hyperlinks, which can not only optimize the internal structure of the website, but also increase user experience, which is very friendly to search engines.
Third, increase the external links of the online store. This is something that all SEOs must do. The importance of external links for website optimization does not need to be said too much by Yisou. It is just that for the form of foreign trade online stores, we are choosing external links. Be especially careful when doing so. You must find some high-quality external links to do this. After all, the online store has less updated content and less original content, so there are a lot less things for search engines to crawl. Strong external links can make your foreign trade online store the icing on the cake.
It is not advisable to exchange links with foreigners, because communication may not always be effective, so we need to go to more high-weight forums to post and reply, and try to leave links to our own online stores as much as possible. Through observation, Yisou I found that through foreign trade website groups, the way blogs connect with each other is a good way to obtain high-quality external links. Secondly, if your English skills are good, you can write some original articles introducing the benefits of products and some good insights into your own products. It is a good way to increase external links.
Original author of this article: Yisou ( www.zzbaike.com ) Webmaster Encyclopedia Exchange Group 4114653 Everyone is welcome to participate in the exchange
Thanks to a romantic farmer for his contribution