Anyone who has ever done a website knows that when a website is first established, it is like a newborn baby. It has no traffic, no ranking, no popularity, no weight, no inclusion, and no PR value. It is more like a blank piece of paper. All webmasters need to do is scribble on this white paper, and in the process of scribbling, we will find that a PR value of 0 is the most painful thing. Although Google is gone, Google's PR value (what is PR value) will always remain in our hearts. When you exchange links with others, the first reaction of webmasters is how much is the PR value of your site? How many are included? For example, if the PR value of Slim Beauty Network is 0, others will say: It cannot be changed. The friendly links of our website need a PR value of 3 or 4 or above. This is still a relatively polite reply, or even worse, he just laughs it off and doesn't bother to pay attention to you. This is the most unacceptable reality for our new webmasters.
Why is the chaotic era of friendly links in 2010? Let's listen to what Xiao Q slowly said. Just when the webmasters were at a loss, some people thought that since they couldn't exchange it, they would just buy it with money. As the saying goes, money can make the world go round. Whether it is a portal site or a personal site, the ultimate goal is to make money. The function of purchasing links, in addition to improving PR, is actually more important to use external links to guide search engine spiders to visit frequently. If your website remains original and updated, you can gradually gain the favor of search engines and give your website a higher weight. , thereby improving the search ranking of the target keywords. (Note: The link here indicates the chain)
Driven by profit, many websites increase revenue by selling friendly links (also known as text ads). In this way, the chaotic era of friendly links comes. Friendly links become paid links, and if you have money, you can have links. Without money, no matter how awesome the full-site chain is, it cannot bring you the value of gold. Someone discovered business opportunities and established a friendly link advertising platform, specializing in the buying and selling of friendly links. Below, Xiao Q lists some of the more famous link platforms on the Internet: Total Site Chain, Golden Chain, New Communication, New Click, Rainbow Chain, Public Hearts Chain, Ghibli, Three Pens, etc., which have sprung up like mushrooms after a rain, including taking the lead. Nearly 10 authoritative domestic media portals, including CCTV, Xinhuanet, China.com, People.com, Guangming.com, and China Broadcasting Network, started with me, promoting the development of "money link" trading on the Chinese Internet. Big brother said it would work, and I think it would work, so more and more websites are joining this team. As long as they can make money, no matter how big or small the website is, from central to local, from comprehensive to classified, websites from PR5 to PR9 are selling links one after another, and website friendly links have entered an era of chaos.
Little Q would like to mention one more thing here. Do the big brothers who take the lead really care about selling links for such a small amount of money? Let me explain to you: For a large portal website like People's Daily Online, the division of labor between the front and backend of the website is very clear. There are managers in each division of labor, some are responsible for the home page, some are responsible for the inner pages, some are responsible for editing, and some are responsible for friendly links. Then the person responsible for friendly links has the editing rights to manage links. It is normal to make some extra money by selling friendly links.
Will buying a "rich" link definitely work? The answer is no, it does not mean that just because you buy a link, it will have an effect on your website. The quality of a website should be measured from 5 aspects: 1. Snapshot, 2. Collection, 3. PR value, 4. Alexa ranking, 5. Number of exported links. Webmasters who buy links, will you consider this? Xiao Q took Jinbao.com as an example and focused on the fifth aspect: the number of exported links. Export links are links from the website itself to other sites. Export links will cause the weight of the website to flow to the other website, and PR will also be passed to the other website. The more exports you buy from the website, the higher the PR value passed to your website. the lower. For example, if an apple is shared by 10 people, you can get one-tenth of the apple. If an apple is shared by 300 people, then you can get one-third of the apple. The PR value obtained by your website is very small, so when buying links, count the number of exported links, and don't be too blind and indifferent. What was thrown in was not paper, but money.
This PR update has not arrived for a long time. Is it related to the crazy buying and selling of links on the website? Only God knows, Xiao Q has a hunch that GOOGLE and Baidu may have to introduce new policies to resist "money links". For small webmasters, Google’s cancellation of PR value to judge the weight of a website may calm down the chaotic era of friendly links.
The author of this article is www.2qian.com . Please indicate the source when reprinting.
Thanks to Xiao Q from Slim Hands Hairdressing Network for your contribution