In August last year, an article reporting on Tencent mentioned what some resigned employees who had served in senior departments of Tencent were doing now. After recognizing the oligarchic trend of China's Internet, some of them broke away from the Internet. Some are looking for industries that large companies cannot take care of to start their own business. One of the managers founded a decoration website after leaving his job, which also indirectly illustrates the prospects of decoration websites.
Heizi has been on the Internet for so many years, but he has not achieved anything famous. However, he has gained some experience in running a decoration website recently. When he took over the decoration website, he searched online for a long time but could not find any relevant experience in running a decoration website. Today Using the chinaz platform, I would like to discuss with you some techniques for operating local industry websites, especially some methods and techniques for individuals to operate local decoration websites.
Keyword optimization strategy:
Since this article is mostly for grassroots webmasters, and Heizi himself is also a free grassroots, so according to the actual situation, we must first choose some long-tail keywords in the early stage. These words are easier to write, and they are so searchable. Those who are careful are mostly prospective customers. According to my experience, in a municipal-level city, if you can produce three or four long-tail keywords, and the daily IP can reach about 100, you can talk to customers. As for what long-tail keywords to use and how to make long-tail keywords, SEO masters definitely know more than me, so I won’t go into details.
Attractiveness of website to owners:
When I was writing this article, I thought that after reading this article, everyone will definitely have a lot of doubts. Decoration websites are everywhere now, and there are several in every city. How can it be so easy to do? Heizi is laughing here. Yu, am I going to tell you that the decoration website is the largest search industry in the city besides real estate? Am I going to tell you that a decoration station in a city can make millions of profits? Am I going to tell you that you can join some city branches of decoration websites covering the whole country? Do I have to tell you everything to make you understand? Think about it for yourself. First of all, the decoration website must be unique. It cannot simply promote the decoration company, publish some preferential information, and then attract owners to bid, thereby making profits. This model has been worn out. If you want your website to have a future, you must consider what you can do for the owners. Those who win the hearts of the people win the world. This sentence cannot be more applicable in the Internet industry.
Regarding the originality of the website:
Decoration websites must have mostly original content, because every article we publish, owners and decoration companies will have an impression of the website after reading it. Maybe you can post pseudo-original content on other websites, and even if the semantics are not fluent, there is no problem, but If you want to be a local decoration website, you will do a lot of harm and no good by posting fake and original content. For a website that can make a profit with 100 IPs a day, the impression every IP has on you is worth fighting for.
About profit:
The greatest success of a website is high returns for its efforts. Therefore, how a decoration website can make money, whether it can make money, and how much profit it can make, are all issues that need to be considered. The reason why some people dare not contact local industry websites is that they are afraid that people in these industries do not have enough awareness of the Internet. Heizi's experience is that no matter what city you are in, go to Baidu and see how many companies are doing promotions. , look at how many companies have QQ Online on their websites. Everyone is already familiar with the ability of online marketing. When dealing with local industry companies, you don’t even need to meet some of them. You can complete transactions with Alipay or online banking. In the first few years when the post-80s generation grew up, , we have already seen such a scene, what about the next few years? Do you think it’s not time to start with local industry stations? What’s behind the success of dating sites? This is a sign that those born in the 1980s are gradually gaining control of their voice and consumption power. Don't you understand yet?
Of course, don’t just shut down your existing website and blindly build a local decoration website or other local industry websites you think of because of a few words from Heizi. Before building these websites, ask yourself whether you can create original articles. ? Can you come up with a perfect idea that attracts homeowners? The most important thing is, can you persist?
This article was originally created by Zhengzhou Zhuangku.com ( http://zz.zhcoo.com ) and first published by chinaz. Please indicate when reprinting. I sincerely hope that everyone can find a path with a bright future.
Thanks toad23 for contributing