Every webmaster has his own way of building a website and his own uniqueness. After all, each of us is an individual, so everyone's strengths will definitely be different. I wonder how grassroots webmasters deal with this issue? Do you ask for advice humbly or pay attention to learn from other people's strengths? As the saying goes, one person has short skills, but ten people have strong skills. This is exactly the truth. If you can learn from other webmasters' advantages and uniqueness, I believe it will play an indispensable role in your future development.
At this point, you may be asking, how do I know other webmasters’ exclusive secrets? This actually depends on whether you are a thoughtful person, how you treat people and things around you, and how you treat your competitors? For those who do SEO, it is actually not that difficult to analyze the SEO optimization strategies of competitors' websites, but you need to pay attention to observation and take records. Let the data speak. This is better than anything else. As the saying goes, facts speak louder than words. , that’s the truth.
1. View the source file
This is the first step in analyzing a website, and it is also something you must know. Click to view the source file, and focus on the three parts of the other party's website, title, keyWords and description. The title part is the most critical. Search engines mainly use this to judge your website. Type and the like, take a look at how the title of the opponent's website is set, analyze why he sets it like this, and whether there are any merits, such as: Webmaster Encyclopedia, you can see that its title is like this by clicking on the source file. If you are also a webmaster-related website, you can refer to it and learn from it.
2. Analyze website optimization plans
The optimization plan of the website is determined based on different compositions. There are many types of websites, mainly interactive, business, content, etc. Therefore, before confirming the website optimization plan, you must first analyze the type of the website. According to to develop optimization plans based on the situation. We can look at the site map and navigation section to see if the navigation design is reasonable and user-friendly? Does it conform to users’ general search habits? Another thing is to look at how many columns there are, how many root directories there are, how many columns use TAGs, how many columns are single pages, and which ones are key columns, and you should have a general idea in your mind.
3. Analyze the website’s money-making model
When a website is built, it must have a fixed audience. First, it is necessary to analyze the user group that the website faces. After knowing the positioning of the website, search and see what other people say about it to understand its impression among the user group. Then take a look at his website introduction, contact information, development history, etc., and you can roughly know how the website makes money and where it wants to go. In this way, it is not difficult to see the operation model of his website.
4. Understand the basic situation of the website
The basic overview of the website, such as how it is included, links, etc., are also necessary to understand. This is the common sense necessary for SEOER. The internal and external links of the website must also be analyzed, and where the links come from. You can also know how he does it by checking his external link. If you think this external link is good, you can also try to do it and see how it works.
Please indicate the source when reprinting: http://www.zzbaike.com/wiki
Thank you for your contribution