Hello everyone, in the previous chapter, I have shared with you the details of the internal link optimization of my website "Zhetianba", and discussed with you the analysis of keywords, the layout of keywords, etc. Achieve the reasonable distribution and delivery effect of the weight of the pages within the website. The target keywords are there, and so is the website content. At this time, we can start to build external links to the website. There are many ways to build external links. I guess there will be many search results when searching for external link construction methods on Baidu. Today I want to build a website based on my novel website "Zhetianba" For more than half a year, I will talk to you about the problems encountered in the process of building external links and my personal experience.
Many friends will have questions, what is the best way to build external links now, or do they have lower requirements for themselves? I think it must be the forum. Many webmasters in the forum have different views on the forum. Some people say that the weight of the forum is very low, especially It's because Baidu has changed its algorithm that the weight gained through the forum is minimal. Some people also say that although the weight of forums is low, over time, a large number of forums were included in Baidu's big update and gained a lot of external link resources. My personal experience is: no matter what others say, insist on posting to forums, external links, and signatures every day. Over time, it will definitely be of great help to the weight of your website. Of course, the time accumulation I am talking about does not mean that the webmaster should post in a few popular forums every day, but that he should post extensively on various types of forums. This way can ensure the relative stability of external links. In fact, for more than half a year, I dug out forums that could send external links and recorded them almost every day. Although the forums are now much stricter than before, if you pay close attention, you will find that there are still many forums that issue external links. Of course, you need to be skillful in posting external links. You can't just post advertisements. We can find more timely news and insert keywords into the text somewhere in the article. If the content is good enough, the administrator will sometimes send you a post. On the other hand, when posting to a forum, it is recommended to look for sections with the latest themes and popular sections, with only one purpose, to increase the chance of the content page being included.
In addition to the content of the forum, we can also build external links through independent blogs. I have compiled a list of effective independent blogs. Friends in need can find me at "Zhetian Bar" to request them. For independent blogs, we need to pay more attention to the effectiveness of external links. In my opinion, there are three types of independent blogs. In the first category, rel="nofollow" is added to the external link code to tell the search engine "do not follow the link on this page" or "do not follow this specific link". Nofollow was originally aimed at Google search engines to reduce the loss of weight caused by external links. According to information from the Baidu Webmaster Club, Baidu supports nofollow. Therefore, webmasters can check the source code of the comment page when posting external links to independent blogs to see whether nofollow is added to the external links after other people's comments. If it has already been added, please do not leave a comment on it. The second type is when netizens click on links and jump to your website. This type is also ineffective for building external links, because there are no links for you to leave external links on the comment page. For example, Mou Changqing’s independent blog is In this way, you can go up and look at the source code of the comment page, and you will not find the external link address left by the commentator. Here are some tips for you. For lazy webmasters, you can find where the external links from other websites are. You can also search for the website address corresponding to the backlink. Check which forum or blog the person is leaving a message on, and you can post accordingly.
Baidu Knows: Baidu Knows is a very good Q&A platform. There will be many similar Q&A platforms to collect Baidu Knows content. However, many webmasters are troubled by the fact that Baidu’s knowledge level is not high. Let me say here that it is best for Baidu’s knowledge level to be at level 4 or above before attaching external links to the content of the answer, otherwise it is easy to be blocked. Levels take time to accumulate. Answer more questions from others to mention the levels that Baidu knows. When answering questions, look for questions that meet your own requirements to answer. Take Zhetianba as an example. At that time, Zhetianba did not put advertisements when it was built. So a novel website without advertisements is the unique advantage of my website, so we can Search "No Advertising Novel Network" to find questions that don't have the best answer yet, then answer them with a link to the website. This not only has the positive effect of providing a satisfactory website for novel book lovers, but also allows me to gain Baidu points and external links.
Maintaining a blog: Blog groups actually have good results, but they need to be maintained and taken care of. They need to update the blog content every day, slowly increase the weight of the blog, and provide a powerful platform for future external link building. My suggestion is not to add too many external links to your blog at first, but first slowly increase the weight of the blog, and then start building external links after the increase. It takes at least half a year, because it takes time to accumulate, so the sooner you do it, the better.
Network Favorites: Network Favorites can quickly allow search engines to include new content on your website, increasing the number of included items. We also try our best to ensure that original articles are not stolen. Common favorites include Baidu Collection, QQ Collection, Leshou, Cape of Good Hope Collection, etc.
Posting soft articles: Why do you describe this method to everyone at the last point? Soft articles are actually the lowest-cost and most profitable method of building external links. Writing soft articles has always been the most troublesome thing for webmasters. They feel that there is nothing to write. In fact, it is not that the webmaster has no content to write, but he is unwilling to spend time writing. In fact, find the topic you are interested in and describe it in your own way. Slowly you can improve your writing skills. Webmasters who have just started writing soft articles can start a discussion on a certain topic, and the topic must have content, analysis, and data collection. For example, today I wrote this article about key external link building. I can search for a large number of external link building on the Internet. articles, and then organize and describe the information on external link construction based on the situation of building your own website, and also conduct detailed analysis and elaboration based on experience in the content. Then it is a valuable soft article that can help others. If the soft article is well written, it will get more Reprinting by multiple webmasters is also a publicity for your website.
External link building in website optimization is a protracted battle that requires patience. How can we persevere? That means we need to set a daily plan for ourselves. Below is my own plan for sending external links. In fact, I have to lay out the plan. , in fact, it is not difficult to complete tasks every day.
1. Complete 1 soft article every morning and publish it on admin5 webmaster network (review takes time).
2. Post to existing external link forums every day and attach 20 external links (5 posts).
3. Reply to existing external link forums every day with 40 external links (10 replies).
4. Dig new external link forums every day and post 20 external links (post 5 articles).
5. Dig new forums that can post external links every day and reply to 40 external links (10 replies).
6. Know SOSO on Baidu to ask and answer questions, with a total of 3 external links.
7. The website updates two original articles with 2 homepage links.
8. Send updated original articles to collections and forums with 25 external links (5 designated websites).
External link resources need to be accumulated by webmasters slowly, and it is actually relatively easy to complete the above number of external links. I hope all webmasters can persist. I believe that if you persist, you will have abundant harvests and rewards in the near future!
This article was first published on the webmaster website, "Zhetianba" http://www.zhetian8.com original, please keep it for reprinting, thank you!
Editor in charge: Chen Long Author's personal space at Zhetianba