The development prospects of SEO (refer to this article What is the prospect of SEO?) We have introduced it before. Everyone hopes that the industry they choose has a good future prospect, and SEO is no exception. So what exactly should we learn? How can SEO develop well? Here are some suggestions from Xiamen SEO to seoer:
1. The best place to enter is a city with developed e-commerce.
For SEO practitioners, it is best to go to some big cities where e-commerce and Internet companies gather to develop. For example, some developed cities such as Shanghai, Beijing and Shenzhen are the gathering places for our SEO, where you can release your creativity as much as you like. If you are talented, you don’t have to worry that the company will assign a lot of work to you alone. You can focus on one SEO field and strive to be better and stronger, so that you can make yourself invincible.
2. Choose a company that has a relatively mature understanding of search engines.
Because SEO itself was introduced into China from abroad, the development history of SEO abroad is much deeper than that in China. However, many domestic companies have not yet clearly understood the important role of SEO in the company. Therefore, under normal circumstances, If you can work in a foreign company, go for it. The most obvious reason is that SEO practitioners will be very comfortable working in a foreign company and feel much better. This is mainly because many domestic companies have difficulty in transferring and the problems they encounter. There will be great resistance at work. When encountering this situation, it is the most direct and effective way to go directly to the boss of the company and ask him to mobilize the entire company to assist in the work. Of course, there are also some companies in China that have a deep understanding of SEO. These companies are generally gathered in some developed first-tier cities in China. Therefore, for SEO practitioners, first-tier cities are the best stage for us to display our talents. .
3. How to become a successful SEO practitioner
1. Requires strong marketing planning capabilities
For SEO, of course technology is the foundation, but marketing and planning also play an important role. Whether you are doing bidding or studying SEO, they are all a form of online marketing. Since it is online marketing ( (The true meaning of Internet marketing is to pay with your heart). From the literal meaning, we can roughly understand what the purpose of Internet marketing is. Since it is marketing, it is similar. The core of it and marketing is the same, both through marketing means. In the end, the product is sold and the process of value conversion is obtained. The only difference is that the marketing methods and methods are different. Internet marketing is based on the Internet and websites for promotion. Therefore, it is very important for SEO personnel to have strong marketing planning capabilities. It is a big improvement in your ability and value.
2. Website operation analysis capabilities
Website operation analysis ability can only be achieved after our SEO technology has undergone certain training and has sufficient work experience and ability. It is a relatively strong type of SEO. Generally, people who can achieve website operation analysis ability can generally achieve it. My SEO techniques and methods are already very strong, which actually means I can be an SEO consultant for other companies. After all, the goal of SEO is still in the direction of website operation. At present, there are very few people with the ability to operate websites, so from now on, we must strongly demand ourselves, set a standard for ourselves, and then go on firmly.
3. SEO and technology (the most basic elements)
The most fundamental thing for any SEO personnel is the ability to master basic technologies. This is indispensable for SEO. Without basic technologies, everything is illusory, and all development and prospects are empty talk, because Everything mentioned is based on SEO technology, so each of our practitioners must seriously study and understand SEO technology and some commonly used methods. In fact, after a detailed breakdown, SEO mainly includes off-site optimization. And on-site optimization (on-site SEO optimization steps). Off-site optimization mainly includes some optimization of external links (increasing your external links in a short period of time and improving rankings), such as exchanging friend links or making some backlinks in blogs, forums and other public places; while on-site optimization mainly It refers to: website structure, keyword optimization, code optimization, link structure optimization, etc. These things are what we as SEO personnel should understand and master.
4. Project management capabilities
Project management ability mainly refers to your ability to control a project. This is an improvement to test your comprehensive ability. If your ability is strong enough and you have enough understanding of SEO technology and other aspects, then you have to try your own Whether the project management ability has been achieved, such a task is very important to the company, so the company will not assign important tasks to people who think your ability is not up to it, because you have not let him recognize your ability. Therefore, when SEO develops to a certain stage, it should still be necessary to improve yourself to a higher level. As the saying goes: people go to high places, and water flows to low places. This is the truth.
5. Communication skills
In today's society, communication skills are very important. No matter what kind of job a person is engaged in, he will inevitably have to deal with others. Therefore, he must have a good grasp of language communication, what kind of words can be said, and what kind of words cannot be said. You must understand your own psychology. In fact, communicating with others is also a knowledge that each of us should master. It is the most practical subject in our lives. We use it every day, so for SEO personnel, communication skills It is even more important. Although SEO optimization technology is the foundation, communication skills are also very important. In fact, the most important thing about SEO is an idea or method of communicating with people. Only by mastering this can you develop better. (If the original article is reprinted, please indicate: Reprinted 80 Webmaster SEO Home
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